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Consumer Behavior

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  • Marketing Analytics (A Practical Guide to Improving Consumer Insights Using Data Techniques) by Mike Grigsby, 9781398608191
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  • Inspiring Green Consumer Choices (Leverage Neuroscience to Reshape Marketplace Behavior) - 9781398601000 by Michael E. Smith, 9781398601000
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    Inspiring Green Consumer Choices (Leverage Neuroscience to Reshape Marketplace Behavior) - 9781398601000 $47.99
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  • Experiential Marketing (A Practical Guide to Interactive Brand Experiences) by Shirra Smilansky, 9780749480967
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    Experiential Marketing (A Practical Guide to Interactive Brand Experiences) $45.99
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  • Marketing with Strategic Empathy (Inspiring Strategy with Deeper Consumer Insight) by Claire Brooks, 9780749477547
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  • Influencing Shopper Decisions (Unleash the Power of Your Brand to Win Customers) - 9781398603615 by Rebecca Brooks, Devora Rogers, 9781398603615
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    Influencing Shopper Decisions (Unleash the Power of Your Brand to Win Customers) - 9781398603615 $38.99
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  • Customer Insight Strategies (How to Understand Your Audience and Create Remarkable Marketing) - 9781789662504 by Christine Bailey, 9781789662504
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    Customer Insight Strategies (How to Understand Your Audience and Create Remarkable Marketing) - 9781789662504 $38.99
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  • Brand Psychology (Consumer Perceptions, Corporate Reputations) - 9780749471736 by Jonathan Gabay, 9780749471736
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  • UX for Business (How to Design Valuable Digital Companies) by Joel Marsh, 9781098110598
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    UX for Business (How to Design Valuable Digital Companies) $49.99
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  • Hospitable Healthcare (Just What the Patient Ordered!) by Stowe Shoemaker, Peter Yesawich, 9781954676510
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  • A diamond in the rough (Over a 100 specific tips to build a strong customer culture) by Steven Belleghem, 9789401495462
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    A diamond in the rough (Over a 100 specific tips to build a strong customer culture) $40.00
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  • Marketing 6.0 (The Future Is Immersive) by Philip Kotler, Hermawan Kartajaya, Iwan Setiawan, 9781119835219
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  • Your Financial Revolution (Time To Recognize, Revitalize & Release Your Financial Power) by Danielle Howard, 9781599328263
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  • Decarbonize The World (Solving The Climate Crisis While Increasing Profits In Your Business) by Frank Dalene, 9781642252743
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  • Millennials Are Not Aliens (...but they are 80 Million Americans Who Are Changing How We Buy, Sell, Vacation, Invest, and Just About Everything Else) by Gui Costin, 9781946633422
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    Millennials Are Not Aliens (...but they are 80 Million Americans Who Are Changing How We Buy, Sell, Vacation, Invest, and Just About Everything Else) $24.99
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  • The Digital Experience Company (Winning in the Digital Economy with Experience Insights) by Alfonso de la Nuez, 9781946633996
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    The Digital Experience Company (Winning in the Digital Economy with Experience Insights) $24.99
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  • Saving Social (The Dysfunctional Past and Promising Future of Social Media) by Ryan Holmes, 9781642251661
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    Saving Social (The Dysfunctional Past and Promising Future of Social Media) $19.99
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  • Selling With Purpose (The Universal Way) by William Barr, 9781599326719
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    Selling With Purpose (The Universal Way) $23.99
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  • The VIP Principle (Discover How Guest Experiences Drive Long Term Growth) by Michelle Pascoe, Dave Staughton, 9781599325576
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    The VIP Principle (Discover How Guest Experiences Drive Long Term Growth) $14.99
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  • Big Shifts Ahead (Demographic Clarity For Business) by John Burns, Chris Porter, 9781599327228
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    Big Shifts Ahead (Demographic Clarity For Business) $26.99
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  • The Hospitality Mentality (Create Raving Fans Through Your Guest Experience) by Josh Liebman, 9781636981765
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    The Hospitality Mentality (Create Raving Fans Through Your Guest Experience) $18.95
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  • The Experience Maker (How to Create Remarkable Experiences That Your Customers Can't Wait to Share) by Dan Gingiss, 9781631954597
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    The Experience Maker (How to Create Remarkable Experiences That Your Customers Can't Wait to Share) $26.95
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  • RED Marketing (Los tres ingredientes de las marcas líderes) (Spanish Edition) by Greg Creed, Ken Muench, 9781400247073
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    RED Marketing (Los tres ingredientes de las marcas líderes) (Spanish Edition) $14.99
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  • The Art of Complaining (Canada's Consumer Action Guide) by Phil Edmonston, 9781459719415
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    The Art of Complaining (Canada's Consumer Action Guide) $16.99
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  • Generation Deluxe (Consumerism and Philanthropy of the New Super-Rich) by Iris Nowell, 9781550025033
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    Generation Deluxe (Consumerism and Philanthropy of the New Super-Rich) $21.99
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  • Breaking Twitter (Elon Musk and the Most Controversial Corporate Takeover in History) by Ben Mezrich, 9781538707593
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    Breaking Twitter (Elon Musk and the Most Controversial Corporate Takeover in History) $30.00
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  • How We Eat (The Brave New World of Food and Drink) - 9781982127114 by Paco Underhill, 9781982127114
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    How We Eat (The Brave New World of Food and Drink) - 9781982127114 $17.99
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  • Customer Experience 3.0 (High-Profit Strategies in the Age of Techno Service) by John Goodman, 9781400231072
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    Customer Experience 3.0 (High-Profit Strategies in the Age of Techno Service) $19.99
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  • Resurrecting Retail (The Future of Business in a Post-Pandemic World) by Doug Stephens, 9781773271439
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    Resurrecting Retail (The Future of Business in a Post-Pandemic World) $28.00
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  • Leadership by Design (The essential guide to transforming you as a leader) by Aga Szóstek, 9789063696481
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    Leadership by Design (The essential guide to transforming you as a leader) $26.00
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  • Do Good (Embracing Brand Citizenship to Fuel Both Purpose and Profit) - 9781400245673 by Anne Bahr Thompson, 9781400245673
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    Do Good (Embracing Brand Citizenship to Fuel Both Purpose and Profit) - 9781400245673 $19.99
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  • Marketing to Millennials (Reach the Largest and Most Influential Generation of Consumers Ever) - 9781400245659 by Jeff Fromm, Christie Garton, 9781400245659
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    Marketing to Millennials (Reach the Largest and Most Influential Generation of Consumers Ever) - 9781400245659 $19.99
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  • Upside (Profiting from the Profound Demographic Shifts Ahead) by Kenneth Gronbach, M.J. Moye, 9781400242702
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    Upside (Profiting from the Profound Demographic Shifts Ahead) $19.99
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  • It's Not the Size of the Data -- It's How You Use It (Smarter Marketing with Analytics and Dashboards) - 9781400231096 by Koen Pauwels, 9781400231096
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    It's Not the Size of the Data -- It's How You Use It (Smarter Marketing with Analytics and Dashboards) - 9781400231096 $19.99
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  • Shopomania (Our Obsession with Possession) by Paul Berton, 9781771623346
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    Shopomania (Our Obsession with Possession) $28.95
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  • Flawless (Lessons in Looks and Culture from the K-Beauty Capital) by Elise Hu, 9780593184189
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    Flawless (Lessons in Looks and Culture from the K-Beauty Capital) $29.00
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  • The Growth Deficit by James Piereson, 9781641773348
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    The Growth Deficit $9.00
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  • The Cultural Intelligence Difference (Master the One Skill You Can't Do Without in Today's Global Economy) - 9781400242627 by David Livermore, 9781400242627
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    The Cultural Intelligence Difference (Master the One Skill You Can't Do Without in Today's Global Economy) - 9781400242627 $19.99
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  • Real Influence (Persuade Without Pushing and Gain Without Giving In) by Mark Goulston, Dr. John Ullmen, 9781400238835
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    Real Influence (Persuade Without Pushing and Gain Without Giving In) $19.99
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  • Instant Appeal by Vicki Kunkel, 9781400232628
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    Instant Appeal $19.99
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  • Stealing Genius (The Seven Levels of Adaptive Innovation) by Steve Miller, 9781640953437
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    Stealing Genius (The Seven Levels of Adaptive Innovation) $15.99
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  • This Human - Design Character (Know who you are as a designer) by Melis Senova, 9789063696528
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    This Human - Design Character (Know who you are as a designer) $38.00
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  • Assemblage (The Art and Science of Brand Transformation) by Emmanuel Probst, 9781646871254
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    Assemblage (The Art and Science of Brand Transformation) $28.95
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  • Si nuestra piel hablara / Clean: The New Science of Skin (Spanish Edition) by James Hamblin, 9786073817998
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    Si nuestra piel hablara / Clean: The New Science of Skin (Spanish Edition) $18.95
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  • Solving The Price Is Right (How Mathematics Can Improve Your Decisions on and off the Set of America's Celebrated Game Show) by Justin L. Bergner, 9781633888517
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    Solving The Price Is Right (How Mathematics Can Improve Your Decisions on and off the Set of America's Celebrated Game Show) $29.95
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  • Why Customers Leave (and How to Win Them Back) ((24 Reasons People are Leaving You for Competitors, and How to Win Them Back*)) by David Avrin, Larry Winget, 9781632651518
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    Why Customers Leave (and How to Win Them Back) ((24 Reasons People are Leaving You for Competitors, and How to Win Them Back*)) $22.95
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  • The Age of Persuasion (How Marketing Ate Our Culture) - 9781582437248 by Terry O'Reilly, Mike Tennant, 9781582437248
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    The Age of Persuasion (How Marketing Ate Our Culture) - 9781582437248 $16.95
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  • Exceptional Service, Exceptional Profit (The Secrets of Building a Five-Star Customer Service Organization) - 9781400242726 by Leonardo Inghilleri, Micah Solomon, 9781400242726
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    Exceptional Service, Exceptional Profit (The Secrets of Building a Five-Star Customer Service Organization) - 9781400242726 $19.99
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  • The Human Experience (How to make life better for your customers and create a more successful organization) by John Sills, 9781399401739
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    The Human Experience (How to make life better for your customers and create a more successful organization) $28.00
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  • Design Thinking and Social Construction (A Practical Guide to Innovation in Research) by Celiane Camargo-Borges, Sheila McNamee, 9789063696337
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    Design Thinking and Social Construction (A Practical Guide to Innovation in Research) $34.99
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  • Marketing to Gen Z (The Rules for Reaching This Vast--and Very Different--Generation of Influencers) by Jeff Fromm, Angie Read, 9781400231089
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    Marketing to Gen Z (The Rules for Reaching This Vast--and Very Different--Generation of Influencers) $19.99
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  • Exponential: Transform Your Brand by Empowering Instead of Interrupting by Jeff Rosenblum, 9781264268146
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    Exponential: Transform Your Brand by Empowering Instead of Interrupting $28.00
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  • Marketing For Dummies - 9781119894872 by Jeanette Maw McMurtry, 9781119894872
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    Marketing For Dummies - 9781119894872 $29.99
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  • Evolutionary Ideas (Unlocking ancient innovation to solve tomorrow's challenges) by Sam Tatam, Rory Sutherland, 9780857197870
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    Evolutionary Ideas (Unlocking ancient innovation to solve tomorrow's challenges) $18.99
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  • Joe Public 2030 (Five Potent Predictions Reshaping How Consumers Engage Healthcare) by Chris Bevolo, 9781400227075
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    Joe Public 2030 (Five Potent Predictions Reshaping How Consumers Engage Healthcare) $38.99
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  • Spiritugraphics (The Influence of Faith on Consumption and Why It Matters to Your Brand) by Brad Benbow, Phil Daniels, 9781637630914
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    Spiritugraphics (The Influence of Faith on Consumption and Why It Matters to Your Brand) $25.00
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  • Nudging by Riccardo Viale, 9780262544443
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    Nudging $27.95
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  • The Global Innovator (How Nations Have Held and Lost the Innovative Edge) by Hesham Hafez, Kenneth Lipartito, Patricia Watson, 9781646870745
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    The Global Innovator (How Nations Have Held and Lost the Innovative Edge) $29.95
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  • Color For Profit by Louis Cheskin, 9781632460349
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    Color For Profit $22.95
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  • Why People Buy (Motivation Research and Its Successful Application) by Louis Cheskin, 9781632460325
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    Why People Buy (Motivation Research and Its Successful Application) $22.95
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  • The Edward Bernays Reader (From Propaganda to the Engineering of Consent) by Edward Bernays, Nancy Snow, 9781632462046
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    The Edward Bernays Reader (From Propaganda to the Engineering of Consent) $19.95
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  • The Waste Makers by Vance Packard, Bill McKibben, 9781935439370
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    The Waste Makers $19.95
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  • The Hidden Persuaders by Vance Packard, Mark Crispin Miller, 9780978843106
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    The Hidden Persuaders $16.95
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  • The Poverty of Affluence (A Psychological Portrait of the American Way of Life) by Paul Wachtel, 9781632460219
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    The Poverty of Affluence (A Psychological Portrait of the American Way of Life) $22.95
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  • I'll Be Back (How to Get Customers to Come Back Again & Again) by Shep Hyken, 9781640953017
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    I'll Be Back (How to Get Customers to Come Back Again & Again) $24.95
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  • Non Obvious Megatrends (How to See What Others Miss and Predict the Future) - 9781646870028 by Rohit Bhargava, 9781646870028
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    Non Obvious Megatrends (How to See What Others Miss and Predict the Future) - 9781646870028 $19.95
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  • Non Obvious Megatrends (How to See What Others Miss and Predict the Future) by Rohit Bhargava, 9781940858968
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  • Non-Obvious 2018 Edition (How To Predict Trends And Win The Future) by Rohit Bhargava, 9781940858425
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    Non-Obvious 2018 Edition (How To Predict Trends And Win The Future) $17.95
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  • Non-Obvious 2017 Edition (How To Think Different, Curate Ideas & Predict The Future) by Rohit Bhargava, 9781940858234
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  • Get in the Game (How to Level Up Your Business with Gaming, Esports, and Emerging Technologies) by Jonathan Stringfield, 9781119855361
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    Get in the Game (How to Level Up Your Business with Gaming, Esports, and Emerging Technologies) $28.00
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  • Laundromat Millionaire (The Grit to Elevate an Industry) - 9781631957888 by Dave Menz, 9781631957888
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  • The Antisocial Network (The GameStop Short Squeeze and the Ragtag Group of Amateur Traders That Brought Wall Street to Its Knees) - 9781538707579 by Ben Mezrich, 9781538707579
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    The Antisocial Network (The GameStop Short Squeeze and the Ragtag Group of Amateur Traders That Brought Wall Street to Its Knees) - 9781538707579 $19.99
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  • The Psychology of Price (How to use price to increase demand, profit and customer satisfaction) by Leigh Caldwell, 9781780590073
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    The Psychology of Price (How to use price to increase demand, profit and customer satisfaction) $21.99
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  • The Things We Love (How Our Passions Connect Us and Make Us Who We Are) by Aaron Ahuvia, 9780316498227
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    The Things We Love (How Our Passions Connect Us and Make Us Who We Are) $29.00
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  • Running with Purpose (How Brooks Outpaced Goliath Competitors to Lead the Pack) by Jim Weber, 9781400231683
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  • Business Gamification For Dummies by Kris Duggan, Kate Shoup, 9781118466933
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    Business Gamification For Dummies $26.99
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  • Laundromat Millionaire (The Grit to Elevate an Industry) by Dave Menz, 9781631957864
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  • The Data Detective (Ten Easy Rules to Make Sense of Statistics) - 9780593084663 by Tim Harford, 9780593084663
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  • User Tested (How the World's Top Companies Use Human Insight to Create Great Experiences) by Janelle Estes, Andy MacMillan, 9781119844631
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  • Binge Times (Inside Hollywood's Furious Billion-Dollar Battle to Take Down Netflix) by Dade Hayes, Dawn Chmielewski, 9780062980007
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  • What To Do With Your Money When Crisis Hits (A Survival Guide) - 9780358719212 by Michelle Singletary, 9780358719212
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    What To Do With Your Money When Crisis Hits (A Survival Guide) - 9780358719212 $17.99
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  • The Art of Excellent Products (Enchanting Customers with Premium Brand Experiences) by Riccardo Illy, 9781400225101
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    The Art of Excellent Products (Enchanting Customers with Premium Brand Experiences) $19.99
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  • User Experience Design (A Practical Playbook to Fuel Business Growth) by Satyam Kantamneni, 9781119829201
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    User Experience Design (A Practical Playbook to Fuel Business Growth) $34.00
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  • The Hype Machine (How Social Media Disrupts Our Elections, Our Economy, and Our Health--and How We Must Adapt) - 9780593240403 by Sinan Aral, 9780593240403
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    The Hype Machine (How Social Media Disrupts Our Elections, Our Economy, and Our Health--and How We Must Adapt) - 9780593240403 $25.00
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  • Branding Between the Ears: Using Cognitive Science to Build Lasting Customer Connections by Sandeep Dayal, 9781264269846
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    Branding Between the Ears: Using Cognitive Science to Build Lasting Customer Connections $28.00
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  • Too Much Information (Understanding What You Don't Want to Know) - 9780262543910 by Cass R. Sunstein, 9780262543910
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    Too Much Information (Understanding What You Don't Want to Know) - 9780262543910 $19.95
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  • Digital Customer Service (Transforming Customer Experience for an On-Screen World) by Rick DeLisi, Dan Michaeli, 9781119841906
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    Digital Customer Service (Transforming Customer Experience for an On-Screen World) $32.00
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  • Ignore Your Customers (and They'll Go Away) (The Simple Playbook for Delivering the Ultimate Customer Service Experience) - 9781400214952 by Micah Solomon, 9781400214952
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    Ignore Your Customers (and They'll Go Away) (The Simple Playbook for Delivering the Ultimate Customer Service Experience) - 9781400214952 $19.99
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  • The Unintended Consequences of Technology (Solutions, Breakthroughs, and the Restart We Need) by Chris Ategeka, 9781119817598
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  • My Robot Gets Me (How Social Design Can Make New Products More Human) by Carla Diana, 9781633694422
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    My Robot Gets Me (How Social Design Can Make New Products More Human) $30.00
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  • Clean (The New Science of Skin and the Beauty of Doing Less) by James Hamblin, 9780525538325
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    Clean (The New Science of Skin and the Beauty of Doing Less) $18.00
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  • Instagram Power, Second Edition: Build Your Brand and Reach More Customers with Visual Influence by Jason Miles, 9781260453300
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    Instagram Power, Second Edition: Build Your Brand and Reach More Customers with Visual Influence $25.00
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  • The Winner's Curse (Paradoxes and Anomalies of Economic Life) by Richard H. Thaler, 9781982141554
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  • Design for How People Think (Using Brain Science to Build Better Products) by John Whalen, 9781491985458
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    Design for How People Think (Using Brain Science to Build Better Products) $55.99
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  • The Overspent American (Why We Want What We Don't Need) by Juliet B. Schor, 9780060977580
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    The Overspent American (Why We Want What We Don't Need) $16.99
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  • More from Less (The Surprising Story of How We Learned to Prosper Using Fewer Resources-and What Happens Next) - 9781982103583 by Andrew McAfee, 9781982103583
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  • More from Less (The Surprising Story of How We Learned to Prosper Using Fewer Resources-and What Happens Next) by Andrew McAfee, 9781982103576
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    More from Less (The Surprising Story of How We Learned to Prosper Using Fewer Resources-and What Happens Next) $28.00
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  • ICONIC (How Organizations and Leaders Attain, Sustain, and Regain the Highest Level of Distinction) by Scott McKain, 9781948677066
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    ICONIC (How Organizations and Leaders Attain, Sustain, and Regain the Highest Level of Distinction) $24.00
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  • Arriving Today (From Factory to Front Door -- Why Everything Has Changed About How and What We Buy) by Christopher Mims, 9780062987952
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    Arriving Today (From Factory to Front Door -- Why Everything Has Changed About How and What We Buy) $29.99
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  • Good Ethics and Bad Choices (The Relevance of Behavioral Economics for Medical Ethics) by Jennifer S. Blumenthal-Barby, 9780262542487
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    Good Ethics and Bad Choices (The Relevance of Behavioral Economics for Medical Ethics) $45.00
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  • The Velvet Rope Economy (How Inequality Became Big Business) - 9780525435655 by Nelson D. Schwartz, 9780525435655
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    The Velvet Rope Economy (How Inequality Became Big Business) - 9780525435655 $17.00
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