- Home
- Business & Economics
- International
- International Marketing - 9780750622417
International Marketing - 9780750622417
List Price:
$84.99
- Availability: Confirm prior to ordering
- Branding: minimum 50 pieces (add’l costs below)
- Check Freight Rates (branded products only)
Branding Options (v), Availability & Lead Times
- 1-Color Imprint: $2.00 ea.
- Promo-Page Insert: $2.50 ea. (full-color printed, single-sided page)
- Belly-Band Wrap: $2.50 ea. (full-color printed)
- Set-Up Charge: $45 per decoration
- Availability: Product availability changes daily, so please confirm your quantity is available prior to placing an order.
- Branded Products: allow 10 business days from proof approval for production. Branding options may be limited or unavailable based on product design or cover artwork.
- Unbranded Products: allow 3-5 business days for shipping. All Unbranded items receive FREE ground shipping in the US. Inquire for international shipping.
- RETURNS/CANCELLATIONS: All orders, branded or unbranded, are NON-CANCELLABLE and NON-RETURNABLE once a purchase order has been received.
Product Details
Author:
Stanley Paliwoda, Michael Thomas
Format:
Paperback
Pages:
530
Publisher:
Taylor & Francis (September 2, 1998)
Language:
English
ISBN-13:
9780750622417
ISBN-10:
0750622415
Weight:
50.125oz
Dimensions:
8.25" x 11.6875"
File:
TAYLORFRANCIS-TayFran_260731045615303-20260731.xml
Folder:
TAYLORFRANCIS
List Price:
$84.99
Case Pack:
1
As low as:
$80.74
Publisher Identifier:
P-CRC
Discount Code:
H
Country of Origin:
United States
Pub Discount:
30
Imprint:
Routledge
Overview
The third edition of an established text, this book provides comprehensive treatment of international marketing issues and includes expanded coverage of Eastern Europe and the Pacific Rim.
New for this edition are the expanded use of mini cases within the text to illustrate the latest developments in marketing, together with expanded coverage of: South East Asia and the Pacific Rim, Central and Eastern Europe, Globalization, Culture, Financial aspects of marketing.
Included throughout are self-assessment and discussion questions, key terms, references and bibliography.
New for this edition are the expanded use of mini cases within the text to illustrate the latest developments in marketing, together with expanded coverage of: South East Asia and the Pacific Rim, Central and Eastern Europe, Globalization, Culture, Financial aspects of marketing.
Included throughout are self-assessment and discussion questions, key terms, references and bibliography.
