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  • Customer Relationship Management (Concepts, Applications and Technologies) by Daniel D. Prior, Francis Buttle, Stan Maklan, 9781032247441
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    Customer Relationship Management (Concepts, Applications and Technologies) $94.99
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  • Marketing the Public Sector (Promoting the Causes of Public and Nonprofit Agencies) - 9781560006107 by Seymour H. Fine, 9781560006107
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    Marketing the Public Sector (Promoting the Causes of Public and Nonprofit Agencies) - 9781560006107 $65.99
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  • Consumer Behaviour and Digital Transformation - 9781032149769 by Ayantunji Gbadamosi, 9781032149769
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    Consumer Behaviour and Digital Transformation - 9781032149769 $62.99
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  • Responsible Tourist Behaviour - 9781138081949 by Clare Weeden, 9781138081949
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    Responsible Tourist Behaviour - 9781138081949 $67.99
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  • Demand Driven Strategic Planning - 9780415626392 by Marcos Fava Neves, 9780415626392
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  • Brand Mascots (And Other Marketing Animals) by Stephen Brown, Sharon Ponsonby-McCabe, 9781138825079
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    Brand Mascots (And Other Marketing Animals) $73.99
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  • Relationship Marketing in the Digital Age - 9780367786922 by Robert Palmatier, Lena Steinhoff, 9780367786922
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    Relationship Marketing in the Digital Age - 9780367786922 $62.99
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  • The Business of the Metaverse (How to Maintain the Human Element Within this New Business Reality) - 9781032594781 by Hemachandran K, Raul V. Rodriguez, 9781032594781
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    The Business of the Metaverse (How to Maintain the Human Element Within this New Business Reality) - 9781032594781 $72.99
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  • A Fashion Retailer's Guide to Thriving in Turbulent Times by Ghalia Boustani, Daniela Leonini, 9781032002255
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    A Fashion Retailer's Guide to Thriving in Turbulent Times $47.99
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  • Data Analytics for Business (Lessons for Sales, Marketing, and Strategy) - 9780367281489 by Ira J. Haimowitz, 9780367281489
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    Data Analytics for Business (Lessons for Sales, Marketing, and Strategy) - 9780367281489 $57.99
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  • Building Brands in Asia (From the Inside Out) by Tim Andrews, Wilson Chew, 9780415549844
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    Building Brands in Asia (From the Inside Out) $66.99
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  • Behavioural Research for Marketing (A Practitioner's Handbook) - 9780367771331 by Julian Adams, 9780367771331
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    Behavioural Research for Marketing (A Practitioner's Handbook) - 9780367771331 $48.99
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  • Absolute Essentials of Marketing Research by Bonita M. Kolb, 9780367760335
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    Absolute Essentials of Marketing Research $72.99
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  • Tourism and Hospitality Marketing (Concepts and Cases) by Nimit Chowdhary, Monika Prakash, 9781032525839
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    Tourism and Hospitality Marketing (Concepts and Cases) $57.99
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  • Strategic Integrated Marketing Communications - 9780367770624 by Larry Percy, 9780367770624
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    Strategic Integrated Marketing Communications - 9780367770624 $65.99
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  • Marketing Recorded Music (How Music Companies Brand and Market Artists) by Tammy Donham, Amy Sue Macy, Clyde Philip Rolston, 9780367693947
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    Marketing Recorded Music (How Music Companies Brand and Market Artists) $63.99
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  • Digital Marketing Excellence (Planning, Optimizing and Integrating Online Marketing) by PR Smith, 9780367444754
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    Digital Marketing Excellence (Planning, Optimizing and Integrating Online Marketing) $70.99
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  • Airport Marketing by Nigel Halpern, Anne Graham, 9780367483708
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    Airport Marketing $54.99
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  • Marketing Destinations and Venues for Conferences, Conventions and Business Events by Tony Rogers, Rob Davidson, 9781138852150
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    Marketing Destinations and Venues for Conferences, Conventions and Business Events $94.99
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  • Entrepreneurship Marketing (Principles and Practice of SME Marketing) - 9781138585232 by Sonny Nwankwo, Ayantunji Gbadamosi, 9781138585232
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    Entrepreneurship Marketing (Principles and Practice of SME Marketing) - 9781138585232 $51.99
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  • Business Strategies for Magazine Publishing (How to Survive in the Digital Age) - 9781138205772 by Mary Hogarth, 9781138205772
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    Business Strategies for Magazine Publishing (How to Survive in the Digital Age) - 9781138205772 $55.99
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  • Strategic Marketing Management - 9781138775206 by Richard M.S. Wilson, Colin Gilligan, Tony Hines, 9781138775206
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    Strategic Marketing Management - 9781138775206 $83.95
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  • Creating Value with Data Analytics in Marketing (Mastering Data Science) - 9780367819798 by Peter C. Verhoef, Edwin Kooge, Natasha Walk, Jaap E. Wieringa, 9780367819798
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  • Making It Happen (How to Create a Sustainable Career in the Music Industry) - 9781032155883 by Hannah Trigwell, 9781032155883
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    Making It Happen (How to Create a Sustainable Career in the Music Industry) - 9781032155883 $51.99
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  • The Customer Century (Lessons from World Class Companies in Integrated Communications) - 9780415512787 by Anders Gronstedt, 9780415512787
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    The Customer Century (Lessons from World Class Companies in Integrated Communications) - 9780415512787 $67.99
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  • Business-to-Business (A Global Network Perspective) - 9780415740883 by Mario Glowik, Sarah Maria Bruhs, 9780415740883
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    Business-to-Business (A Global Network Perspective) - 9780415740883 $89.99
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  • Consumer Profiles (RLE Consumer Behaviour) (An introduction to psychographics) - 9781138832466 by Barrie Gunter, Adrian Furnham, 9781138832466
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    Consumer Profiles (RLE Consumer Behaviour) (An Introduction to Psychographics) - 9781138832466 $70.99
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  • Political Marketing (Strategic 'Campaign Culture') - 9781138943056 by Kostas Gouliamos, Antonis Theocharous, Bruce I. Newman, 9781138943056
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    Political Marketing (Strategic 'Campaign Culture') - 9781138943056 $57.99
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  • The New Consumer Psychology (Scanning buying behavior with MRI of the mind) by Sang Min (Leo) Whang, 9781138898936
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    The New Consumer Psychology (Scanning buying behavior with MRI of the mind) $78.99
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  • Strategic Content Marketing (Creating Effective Content in Practice) - 9781032438481 by Dan Farkas, Rebecca Geier, 9781032438481
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    Strategic Content Marketing (Creating Effective Content in Practice) - 9781032438481 $59.99
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  • Consumer Behaviour and Analytics - 9781032388342 by Andrew Smith, 9781032388342
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    Consumer Behaviour and Analytics - 9781032388342 $59.99
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  • Strategic Sports Event Management - 9780367494667 by Guy Masterman, 9780367494667
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    Strategic Sports Event Management - 9780367494667 $80.99
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  • Digital Entrepreneurship and the Sharing Economy by Evgueni Vinogradov, Birgit Leick, Djamchid Assadi, 9781032038148
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    Digital Entrepreneurship and the Sharing Economy $57.99
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  • Advertising Account Planning (Planning and Managing Strategic Communication Campaigns) by Sarah Turnbull, Larry Kelley, Donald Jugenheimer, 9781032164601
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    Advertising Account Planning (Planning and Managing Strategic Communication Campaigns) $72.99
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  • The Public Relations Strategic Toolkit (An Essential Guide to Successful Public Relations Practice) - 9781138678675 by Alison Theaker, Heather Yaxley, 9781138678675
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    The Public Relations Strategic Toolkit (An Essential Guide to Successful Public Relations Practice) - 9781138678675 $59.99
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  • Strategic Marketing Planning (A Step-by-Step Approach) by Karel Jan Alsem, 9781032463834
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    Strategic Marketing Planning (A Step-by-Step Approach) $67.99
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  • Tourism Forecasting and Marketing by Kevin Wong, Haiyan Song, 9780789020871
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    Tourism Forecasting and Marketing $87.99
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  • Handbook of Concierge Medical Practice Design by Maria K. Todd, 9781466568181
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    Handbook of Concierge Medical Practice Design $73.99
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  • Marketing Management and Communications in the Public Sector - 9781138655805 by Martial Pasquier, Jean-Patrick Villeneuve, 9781138655805
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    Marketing Management and Communications in the Public Sector - 9781138655805 $66.99
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  • Young Consumer Behaviour (A Research Companion) - 9780415790093 by Ayantunji Gbadamosi, 9780415790093
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    Young Consumer Behaviour (A Research Companion) - 9780415790093 $57.99
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  • Sensory Marketing (Theoretical and Empirical Grounds) - 9781138041011 by Bertil Hultén, 9781138041011
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    Sensory Marketing (Theoretical and Empirical Grounds) - 9781138041011 $76.99
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  • Tourism Marketing for Cities and Towns (Using Social Media and Branding to Attract Tourists) - 9781138685192 by Bonita Kolb, 9781138685192
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    Tourism Marketing for Cities and Towns (Using Social Media and Branding to Attract Tourists) - 9781138685192 $89.99
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  • Segmentation Strategies for Hospitality Managers (Target Marketing for Competitive Advantage) - 9780789022172 by Ron Morritt, Art Weinstein, 9780789022172
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    Segmentation Strategies for Hospitality Managers (Target Marketing for Competitive Advantage) - 9780789022172 $82.99
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  • The Routledge Handbook of Service Research Insights and Ideas by Eileen Bridges, Kendra Fowler, 9781032400235
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    The Routledge Handbook of Service Research Insights and Ideas $65.99
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  • A Focus on 3D Printing for Healthcare Applications by Emerald Group Publishing Limited, 9781785608834
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    A Focus on 3D Printing for Healthcare Applications $69.99
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  • New Perspectives in Luxury Branding by Emerald Group Publishing Limited, 9781785608636
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    New Perspectives in Luxury Branding $69.99
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  • New Perspectives in Marketing by Word-of-Mouth by Emerald Group Publishing Limited, 9781785608193
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    New Perspectives in Marketing by Word-of-Mouth $69.99
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  • Managing Cultural Joint Ventures (An Identity-Image View) by Tanja Johansson, Annukka Jyrämä, Kaari Kiitsak-Prikk, 9780367222260
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    Managing Cultural Joint Ventures (An Identity-Image View) $72.99
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  • Customer Service Marketing (Managing the Customer Experience) by Edwin N. Torres, Tingting Zhang, 9780367208936
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    Customer Service Marketing (Managing the Customer Experience) $57.99
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  • Creating a Sustainable Brand (A Guide to Growing the Sustainability Top Line) by Henk Campher, 9781910174067
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    Creating a Sustainable Brand (A Guide to Growing the Sustainability Top Line) $48.99
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  • The Insight Discipline (Crafting New Marketplace Understanding that Makes a Difference) by Liam Fahey, 9781839827334
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    The Insight Discipline (Crafting New Marketplace Understanding that Makes a Difference) $20.99
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  • The Organic Growth Playbook (Activate High-Yield Behaviors To Achieve Extraordinary Results - Every Time) by Bernard Jaworski, Bob Lurie, 9781839826870
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    The Organic Growth Playbook (Activate High-Yield Behaviors To Achieve Extraordinary Results - Every Time) $20.99
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  • Our Future in Public Relations by Ken Kerrigan, 9781839095993
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    Our Future in Public Relations $61.99
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  • New Perspectives on Critical Marketing and Consumer Society by Elaine L Ritch, Julie McColl, 9781839095573
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    New Perspectives on Critical Marketing and Consumer Society $58.99
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  • 30-Minute Website Marketing (A Step By Step Guide) by Lee Wilson, 9781838670818
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    30-Minute Website Marketing (A Step By Step Guide) $53.99
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  • Pioneering New Perspectives in the Fashion Industry (Disruption, Diversity and Sustainable Innovation) by Elaine L Ritch, Catherine Canning, Julie McColl, 9781803823485
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    Pioneering New Perspectives in the Fashion Industry (Disruption, Diversity and Sustainable Innovation) $59.00
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  • Break the Wall (Why and How to Democratize Digital in Your Business) by Zeynep Aksehirli, Yakov Bart, Kwong Chan, Koen Pauwels, 9781803821887
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    Break the Wall (Why and How to Democratize Digital in Your Business) $25.99
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  • Data-Driven Marketing Content (A Practical Guide) by Lee Wilson, 9781789738186
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    Data-Driven Marketing Content (A Practical Guide) $53.99
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  • Employer Branding for the Hospitality and Tourism Industry (Finding and Keeping Talent) - 9781789730722 by Sjoerd Gehrels, 9781789730722
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    Employer Branding for the Hospitality and Tourism Industry (Finding and Keeping Talent) - 9781789730722 $28.99
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  • Debates in Marketing Orientation by Bilgehan Bozkurt, 9781787698369
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    Debates in Marketing Orientation $71.99
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  • Emotional Appeals in Advertising Banking Services by Emmanuel Mogaji, 9781787563025
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    Emotional Appeals in Advertising Banking Services $71.99
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  • Understanding the Higher Education Market in Africa - 9781032173559 by Emmanuel Mogaji, Felix Maringe, Robert Ebo Hinson, 9781032173559
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    Understanding the Higher Education Market in Africa - 9781032173559 $59.99
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  • Managing Brands in 4D (Understanding Perceptual, Emotional, Social and Cultural Branding) by Jacek Pogorzelski, 9781787561052
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    Managing Brands in 4D (Understanding Perceptual, Emotional, Social and Cultural Branding) $38.99
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  • Trust and Distrust in Digital Economies - 9781032241005 by Philippa Ryan, 9781032241005
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    Trust and Distrust in Digital Economies - 9781032241005 $59.99
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  • Organizing Marketing and Sales (Mastering Contemporary B2B Challenges) - 9781787549715 by Per Andersson, Björn Axelsson, Christopher Rosenqvist, 9781787549715
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    Organizing Marketing and Sales (Mastering Contemporary B2B Challenges) - 9781787549715 $54.99
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  • Strategic Marketing of Higher Education in Africa - 9781032175591 by Emmanuel Mogaji, Felix Maringe, Robert Ebo Hinson, 9781032175591
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    Strategic Marketing of Higher Education in Africa - 9781032175591 $59.99
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  • Genes, Climate, and Consumption Culture (Connecting the Dots) by Jagdish N. Sheth, 9781787434127
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    Genes, Climate, and Consumption Culture (Connecting the Dots) $65.99
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  • Mastering Market Analytics (Business Metrics - Practice and Application) - 9781838679309 by Robert Kozielski, 9781838679309
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    Mastering Market Analytics (Business Metrics - Practice and Application) - 9781838679309 $54.99
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  • Routledge Handbook of the Business of Women's Sport by Nancy Lough, Andrea N. Geurin, 9781032178042
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    Routledge Handbook of the Business of Women's Sport $65.99
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  • Public Relations, Branding and Authenticity (Brand Communications in the Digital Age) - 9781032175188 by Sian Rees, 9781032175188
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    Public Relations, Branding and Authenticity (Brand Communications in the Digital Age) - 9781032175188 $59.99
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  • Nation Branding in Europe by João Freire, 9780367540135
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    Nation Branding in Europe $72.99
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  • Cross-Functional Knowledge Management (The International Landscape) - 9780367786809 by S.M. Riad Shams, Demetris Vrontis, Yaakov Weber, Evangelos Tsoukatos, Alberto Ferraris, 9780367786809
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    Cross-Functional Knowledge Management (The International Landscape) - 9780367786809 $67.99
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  • Branding Masculinity (Tracing the Cultural Foundations of Brand Meaning) - 9781032242569 by Elizabeth Hirschman, 9781032242569
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    Branding Masculinity (Tracing the Cultural Foundations of Brand Meaning) - 9781032242569 $32.99
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  • Cutting the Cost of Confusion (Eliminate the High Price of Failure to Communicate) by Richard Layton, 9781032293271
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    Cutting the Cost of Confusion (Eliminate the High Price of Failure to Communicate) $45.99
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  • Brand Psychology (The Art and Science of Building Strong Brands) - 9781032373720 by Laura Busche, 9781032373720
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    Brand Psychology (The Art and Science of Building Strong Brands) - 9781032373720 $52.99
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  • 100 Effective Techniques of Social Influence (When and Why People Comply) by Dariusz Dolinski, Tomasz Grzyb, 9781032283913
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    100 Effective Techniques of Social Influence (When and Why People Comply) $48.99
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  • What's in a Name? (Advertising and the Concept of Brands) by David M Jones, Jan S. Slater, 9780765611123
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    What's in a Name? (Advertising and the Concept of Brands) $70.99
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  • Place Branding (Connecting Tourist Experiences to Places) - 9781032083230 by Pantea Foroudi, Chiara Mauri, Charles Dennis, T C Melewar, 9781032083230
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  • Market-Led Strategic Change (Transforming the process of going to market) by Nigel F. Piercy, 9780415834278
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    Market-Led Strategic Change (Transforming the process of going to market) $89.99
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  • Entrepreneurship for Engineers by Kenji Uchino, 9781439800638
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    Entrepreneurship for Engineers $89.99
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  • Crowdsourcing for Filmmakers (Indie Film and the Power of the Crowd) - 9781138849891 by Richard Botto, 9781138849891
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    Crowdsourcing for Filmmakers (Indie Film and the Power of the Crowd) - 9781138849891 $55.99
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  • Creating and Managing a CRM Platform for your Organisation - 9781138335806 by Richard Boulton, 9781138335806
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    Creating and Managing a CRM Platform for your Organisation - 9781138335806 $57.99
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  • Brands and Brand Management (Contemporary Research Perspectives) - 9781138882706 by Barbara Loken, Rohini Ahluwalia, Michael J. Houston, 9781138882706
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  • Applying Social Media Technologies in Healthcare Environments by Christina Beach Thielst, 9781938904677
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    Applying Social Media Technologies in Healthcare Environments $70.99
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  • Quantitative Research Methods in Consumer Psychology (Contemporary and Data Driven Approaches) - 9781138182721 by Paul Hackett, 9781138182721
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    Quantitative Research Methods in Consumer Psychology (Contemporary and Data Driven Approaches) - 9781138182721 $66.99
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  • Marketing the City (The role of flagship developments in urban regeneration) by H. Smyth, 9781138995666
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    Marketing the City (The role of flagship developments in urban regeneration) $67.99
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  • The Business of Fine Art Photography (Art Markets, Galleries, Museums, Grant Writing, Conceiving and Marketing Your Work Globally) by Thomas Werner, 9781350119109
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    The Business of Fine Art Photography (Art Markets, Galleries, Museums, Grant Writing, Conceiving and Marketing Your Work Globally) $54.99
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  • 21st Century Airlines (Connecting the Dots) - 9781032179001 by Nawal K. Taneja, 9781032179001
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  • Mastering the Financial Dimension of Your Psychotherapy Practice (The Definitive Resource for Private Practice) by Peter H. Cole, Daisy Reese, 9781138906068
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    Mastering the Financial Dimension of Your Psychotherapy Practice (The Definitive Resource for Private Practice) $63.99
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  • Luxury Fashion Brand Management (Unifying Fashion with Sustainability) by Olga Mitterfellner, 9780367643607
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    Luxury Fashion Brand Management (Unifying Fashion with Sustainability) $59.99
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  • CIM Coursebook: Project Management in Marketing by Elwyn Cox, Frank McKee, Matthew Housden, Lynn Parkinson, 9781856177153
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    CIM Coursebook: Project Management in Marketing $61.99
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  • Alternative Market Research Methods (Market Sensing) by Alison Lawson, 9781138843721
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    Alternative Market Research Methods (Market Sensing) $73.99
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  • The Routledge Companion to Visual Organization by Emma Bell, Samantha Warren, Jonathan E. Schroeder, 9781032242682
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    The Routledge Companion to Visual Organization $79.99
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  • The Routledge Handbook of Destination Marketing by Dogan Gursoy, Christina Chi, 9781032339139
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    The Routledge Handbook of Destination Marketing $65.99
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  • Marketing and the Customer Value Chain (Integrating Marketing and Supply Chain Management) - 9781138394490 by Thomas Fotiadis, Dimitris Folinas, Konstantinos Vasileiou, Aggeliki Konstantoglou, 9781138394490
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    Marketing and the Customer Value Chain (Integrating Marketing and Supply Chain Management) - 9781138394490 $68.99
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  • Differentiation Strategy (Winning Customers by Being Different) by Kevin Holt, 9781032222325
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    Differentiation Strategy (Winning Customers by Being Different) $48.99
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  • Consumer Behaviour and the Arts (A Marketing Perspective) by François Colbert, Alain d'Astous, 9780367207304
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    Consumer Behaviour and the Arts (A Marketing Perspective) $68.99
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  • Digital Analytics for Marketing - 9780367456412 by A. Karim Feroz, Gohar F. Khan, Marshall Sponder, 9780367456412
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    Digital Analytics for Marketing - 9780367456412 $70.99
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  • Strategic Sport Marketing by Adam Karg, David Shilbury, Hans Westerbeek, Daniel C Funk, Michael L. Naraine, 9781760878801
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    Strategic Sport Marketing $68.99
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  • Marketing Higher Education (Understanding How to Build and Promote the University Brand) by Paul Sergius Koku, 9780367749194
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    Marketing Higher Education (Understanding How to Build and Promote the University Brand) $68.99
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