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Competitive Strategy Analysis For Agricultural Marketing Cooperatives
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Product Details
Author:
Ronald W Cotterill
Format:
Paperback
Pages:
246
Publisher:
CRC Press (December 17, 2020)
Language:
English
ISBN-13:
9780367158989
Weight:
16oz
Dimensions:
5.875" x 8.75"
File:
TAYLORFRANCIS-TayFran_260717045642648-20260717.xml
Folder:
TAYLORFRANCIS
List Price:
$62.99
Country of Origin:
United States
Case Pack:
1
As low as:
$59.84
Publisher Identifier:
P-CRC
Discount Code:
H
Pub Discount:
30
Imprint:
CRC Press
Overview
This book explores the evolution of agricultural marketing cooperatives within the framework of competitive strategy analysis. It also explores issues of horizontal and vertical integration and product differentiation by discussing new strategic directions that cooperatives might pursue.
