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Write to the Top (Writing for Corporate Success)
List Price:
$20.00
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Product Details
Author:
Deborah Dumaine
Format:
Paperback
Pages:
312
Publisher:
Random House Publishing Group (July 20, 2004)
Language:
English
ISBN-13:
9780812968989
ISBN-10:
0812968980
Weight:
22.6oz
Dimensions:
7.38" x 9.19" x 0.86"
Case Pack:
24
File:
RandomHouse-PRH_Book_Company_PRH_PRT_Onix_full_active_D20260705T120902_156890293-20260705.xml
Folder:
RandomHouse
As low as:
$15.40
List Price:
$20.00
Publisher Identifier:
P-RH
Discount Code:
A
QuickShip:
Yes
Audience:
General/trade
Country of Origin:
United States
Pub Discount:
65
Imprint:
Random House Trade Paperbacks
Overview
The Write to the Top process helps you write clear, reader-centered documents that drive action and get results.
Productivity—it’s vital to corporate and personal success. Yet business people spend countless hours deciphering vague and rambling written messages. The results: information overload, sluggish operations, delayed decisions, and plummeting morale.
Quality—when you receive a business document, e-mail, letter, report, or proposal, do you immediately know what it’s about? Do you know what you’re supposed to do about it? When you send messages, do your readers act on them? They quickly will, if you use the proven Write to the Top process.
Put The Six Steps to Reader-Centered Writing® to work to help you
• sell your ideas or services more effectively
• write up to twice as fast and save time for your busy readers, too
• break through writer’s block
• target your readers’ needs
• demonstrate your leadership in writing
• design documents for visual impact and easier navigation
• improve your ability to think strategically, propose solutions, and speed up decision making
Productivity—it’s vital to corporate and personal success. Yet business people spend countless hours deciphering vague and rambling written messages. The results: information overload, sluggish operations, delayed decisions, and plummeting morale.
Quality—when you receive a business document, e-mail, letter, report, or proposal, do you immediately know what it’s about? Do you know what you’re supposed to do about it? When you send messages, do your readers act on them? They quickly will, if you use the proven Write to the Top process.
Put The Six Steps to Reader-Centered Writing® to work to help you
• sell your ideas or services more effectively
• write up to twice as fast and save time for your busy readers, too
• break through writer’s block
• target your readers’ needs
• demonstrate your leadership in writing
• design documents for visual impact and easier navigation
• improve your ability to think strategically, propose solutions, and speed up decision making








