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Worthless, Impossible and Stupid (How Contrarian Entrepreneurs Create and Capture Extraordinary Value)

List Price: $27.00
SKU:
9781422186985
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  • Product Details

    Author:
    Daniel Isenberg
    Format:
    Hardcover
    Pages:
    304
    Publisher:
    Harvard Business Review Press (July 9, 2013)
    Language:
    English
    ISBN-13:
    9781422186985
    ISBN-10:
    1422186989
    Weight:
    18.4oz
    Dimensions:
    6.13" x 9.25"
    Case Pack:
    18
    File:
    TWO RIVERS-PERSEUS-Metadata_Only_Perseus_Distribution_Customer_Group_Metadata_20260514163224-20260514.xml
    Folder:
    TWO RIVERS
    As low as:
    $23.22
    List Price:
    $27.00
    Publisher Identifier:
    P-PER
    Discount Code:
    C
    Pub Discount:
    60
    Imprint:
    Harvard Business Review Press
    Audience:
    General/trade
    Country of Origin:
    United States
  • Overview

    Introducing the global mind-set changing the way we do business.

    In this fascinating book, global entrepreneurship expert Daniel Isenberg presents a completely novel way to approach business building—with the insights and lessons learned from a worldwide cast of entrepreneurial characters. Not bound by a western, Silicon Valley stereotype, this group of courageous and energetic doers has created a global and diverse mix of companies destined to become tomorrow’s leading organizations.

    Worthless, Impossible, and Stupid is about how enterprising individuals from around the world see hidden value in situations where others do not, use that perception to develop products and services that people initially don’t think they want, and ultimately go on to realize extraordinary value for themselves, their customers, and society as a whole. What these business builders have in common is a contrarian mind-set that allows them to create opportunities and succeed where others see nothing. Amazingly, this process repeats itself in one form or another countless times a day all over the world.

    From Albuquerque to Islamabad, you will travel with Isenberg to discover unusual yet practical insights that you can use in your own business. Meet the founders of Grameenphone in Bangladesh, PACIV in Puerto Rico, Sea to Table in New York, Actavis in Iceland, Studio Moderna in Slovenia, Hartwell Metals in Hong Kong and Southeast Asia, Given Imaging in Israel, WildChina in China, and many others. You’ll be moved by the stories of these plucky start-ups—many of them fueled by adversity and, more often than not, by necessity.

    Great stories, stunning successes, crushing failures—they’re all here. What can we, in the East and West, learn from them? What can you learn—and what will these entrepreneurial stories, so compellingly told, inspire you to do?

    Let this book open doors for you where you once saw only walls. If you’ve ever felt the urge to turn a glimmer of an idea into something extraordinary, these stories are for you.