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What Millennials Want (Decoding the Largest Generation)
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Product Details
Author:
Vivan Marwaha
Format:
Hardcover
Pages:
288
Publisher:
Penguin Random House India Pvt. Ltd (April 19, 2022)
Language:
English
ISBN-13:
9780670092857
ISBN-10:
0670092851
Dimensions:
5.25" x 8.5" x 0.9"
File:
Eloquence-IPG_03192026_P9854863_onix30_Complete-20260319.xml
Folder:
Eloquence
List Price:
$50.00
Case Pack:
30
As low as:
$43.00
Publisher Identifier:
P-IPG
Discount Code:
C
Weight:
16.16oz
Audience:
General/trade
Pub Discount:
60
Imprint:
India Viking
Overview
That means that the choices and trajectory of this generation have pivotal consequences on local, regional, and global politics and economics. So the important question is: What do Indian millennials want? What are their economic aspirations and their social views? Most importantly, what makes them tick?
It's 2021 and more than 84% of them reported having an arranged marriage, and 65% listed a government job as their top priority. So are millennials really any different from previous generations?
In What Millennials Want, Vivan Marwaha documents the aspirations and anxieties of these young people scattered across more than 30,000 kilometers in 13 Indian states. Combining an expansive dataset along with personal anecdotes, he narrates an intimate biography of India's millennials, investigating their attitudes towards sex, marriage, employment, religion, and politics.
It's 2021 and more than 84% of them reported having an arranged marriage, and 65% listed a government job as their top priority. So are millennials really any different from previous generations?
In What Millennials Want, Vivan Marwaha documents the aspirations and anxieties of these young people scattered across more than 30,000 kilometers in 13 Indian states. Combining an expansive dataset along with personal anecdotes, he narrates an intimate biography of India's millennials, investigating their attitudes towards sex, marriage, employment, religion, and politics.
