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What is e-business? (How the Internet Transforms Organizations)
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Product Details
Author:
Feng Li
Format:
Paperback
Pages:
264
Publisher:
Wiley (September 18, 2006)
Language:
English
Audience:
Professional and scholarly
ISBN-13:
9781405125581
Weight:
16.32oz
Dimensions:
6.72" x 9.7" x 0.75"
File:
Wiley-wileyUS_2_1_20260615-20260615.xml
Folder:
Wiley
List Price:
$50.00
Country of Origin:
United Kingdom
Case Pack:
14
As low as:
$47.50
Publisher Identifier:
P-WIL
Discount Code:
D
Pub Discount:
50
Imprint:
Wiley-Blackwell
Overview
Based on fifteen years’ experience teaching e-Business modules, Feng Li takes the reader through the vast range of topics and issues surrounding e-business. This much-needed new text gives business and technology students the integrated framework they need to interpret conflicting and rapidly changing business phenomena.
- A coherent introduction to e-business.
- Features case studies of the transformation of various industries, including banking, the music industry, e-tailing, the telecoms industry, and e-public services.
- Discusses emerging issues such as privacy, security, identity and presence in the cyber world, Internet marketing, legal, regulatory, social and political issues.
- Supported by online lecturer and student resources, available soon.
