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Virtual Natives (How a New Generation is Revolutionizing the Future of Work, Play, and Culture)

List Price: $28.00
SKU:
9781394171354
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  • Product Details

    Author:
    Catherine D. Henry, Leslie Shannon
    Format:
    Hardcover
    Publisher:
    Wiley (September 13, 2023)
    Language:
    English
    Audience:
    General/trade
    ISBN-13:
    9781394171354
    File:
    Wiley-wileyUS_2_1_20260815-20260815.xml
    Folder:
    Wiley
    List Price:
    $28.00
    As low as:
    $26.60
    Publisher Identifier:
    P-WIL
    Discount Code:
    D
    Pages:
    304
    Weight:
    16.8oz
    Dimensions:
    6.3" x 9.1" x 1.3"
    Case Pack:
    14
    Country of Origin:
    United States
    Pub Discount:
    50
    Imprint:
    Wiley
  • Overview

    The eclipse of Digital Natives and the dawn of virtual culture—how Gen A, Z are radically redefining the future of work, play, economics, and social life.

    We’re living through what is arguably one of the most exciting, confusing, and powerful social moments in the history of humanity, the shift from the Digital Age to the Virtual Age. This shift is being driven by technology, and the people who are leading it are the ones who know it best: the Virtual Natives. This book will introduce you to the Virtual Native cohort and mindset, decipher their socio-cultural and economic experiences, and unpack their expectations of companies looking to engage, market, or employ them.

    In this book, we explore:

    • How Virtual Natives are deploying the new technologies driving the virtualized world
    • How relationships and work habits are being virtualized
    • Identify ten main Virtual Native-led behaviors that are upending work and culture
    • How Virtual Natives are evolving their expertise into a full-blown economy


    This is nothing short of a cultural revolution. Virtual Natives are the driving force behind a seismic change that is redefining the world through technology and virtual worlds: this book tells you how they are navigating everything from AI to Augmented and virtual reality, gaming, blockchain and Web3 in easy, accessible language.

    To understand the future, read Virtual Natives.