Vasarely
- Availability: Confirm prior to ordering
- Branding: minimum 50 pieces (add’l costs below)
- Check Freight Rates (branded products only)
Branding Options (v), Availability & Lead Times
- 1-Color Imprint: $2.00 ea.
- Promo-Page Insert: $2.50 ea. (full-color printed, single-sided page)
- Belly-Band Wrap: $2.50 ea. (full-color printed)
- Set-Up Charge: $45 per decoration
- Availability: Product availability changes daily, so please confirm your quantity is available prior to placing an order.
- Branded Products: allow 10 business days from proof approval for production. Branding options may be limited or unavailable based on product design or cover artwork.
- Unbranded Products: allow 3-5 business days for shipping. All Unbranded items receive FREE ground shipping in the US. Inquire for international shipping.
- RETURNS/CANCELLATIONS: All orders, branded or unbranded, are NON-CANCELLABLE and NON-RETURNABLE once a purchase order has been received.
Product Details
Overview
Hungarian-French painter Victor Vasarely (1906–1997) was a precocious talent. His earliest surviving painting, a landscape done at age 12, baffled through its realism—an indication of the compelling illusions of spatial depth that would later define his dazzling universe. Inspired by the likes of Malevich and the Bauhaus school, Vasarely developed his own abstract-geometric visual language, exploring the relationship between pure form and pure color. Vasarely’s experimentation with optical effects in the 1940s and ’50s earned him a central role in the evolution of Op Art. By the late ’50s and early ’60s, he concentrated on the “democratization of art” by producing “multiples”—reasonably priced original works reproduced in large editions. Vasarely’s attempt to “destroy the completely obsolete myth of the unique, inimitable masterwork” was a tremendous contribution to art theory. To him, there was no place for hierarchical division into originals and reproductions, nor for distinction between fine and commercial art—“We cannot leave the enjoyment of art to an elite of connoisseurs forever,” he declared. This redefinition of the artist’s position and function in society marked a crucial first step in the Pop Art movement. Vasarely’s boldly colorful and eye-popping paintings are instantly recognizable and remain entirely modern and relevant today. In this dependable introduction, we explore the makings of an artist ahead of his time. Crisp reproductions and insightful texts celebrate the father of the Op Art movement, from his earliest hypnotizing optical illusions to his hallmark checkerboard works.








