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Under The Radar (Starting Your Net Business Witout Venture Capital)

List Price: $21.99
SKU:
9780738207742
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25 unit(s)
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  • Product Details

    Author:
    Arnold Kling
    Format:
    Paperback
    Pages:
    272
    Publisher:
    Basic Books (September 19, 2002)
    Language:
    English
    ISBN-13:
    9780738207742
    ISBN-10:
    0738207748
    Case Pack:
    20
    File:
    hbgusa-hbgusa_onix30_P8654520_05262025-20250526.xml
    Folder:
    hbgusa
    As low as:
    $16.93
    List Price:
    $21.99
    Publisher Identifier:
    P-HACH
    Discount Code:
    A
    Weight:
    11.7oz
    Dimensions:
    6" x 9"
    Audience:
    General/trade
    Country of Origin:
    United States
    Pub Discount:
    65
    Imprint:
    Basic Books
  • Overview

    In this distinctive and timely guide, Arnold Kling, an experienced "Netstrapper" who sold his Internet company for 85 million, reveals how he and so many like him are building enduring Web companies by combining traditional entrepreneurial scrappiness with pragmatic adoption of technologies. These are the businesses--low frills and niche--that the Web was really built for. In this book he shares their success stories. Along the way he provides practical coaching on every important aspect of launching a solid Internet enterprise--from evaluating business ideas to finding the most suitable partners to raising capital. His step-by-step guide will help you map out a robust plan and launch a business that is free from market turbulence and investor control.