- Home
- Business & Economics
- Marketing
- Ultimate Guide to Email Marketing for Business
Ultimate Guide to Email Marketing for Business
List Price:
$21.99
- Availability: Confirm prior to ordering
- Branding: minimum 50 pieces (add’l costs below)
- Check Freight Rates (branded products only)
Branding Options (v), Availability & Lead Times
- 1-Color Imprint: $2.00 ea.
- Promo-Page Insert: $2.50 ea. (full-color printed, single-sided page)
- Belly-Band Wrap: $2.50 ea. (full-color printed)
- Set-Up Charge: $45 per decoration
- Availability: Product availability changes daily, so please confirm your quantity is available prior to placing an order.
- Branded Products: allow 10 business days from proof approval for production. Branding options may be limited or unavailable based on product design or cover artwork.
- Unbranded Products: allow 3-5 business days for shipping. All Unbranded items receive FREE ground shipping in the US. Inquire for international shipping.
- RETURNS/CANCELLATIONS: All orders, branded or unbranded, are NON-CANCELLABLE and NON-RETURNABLE once a purchase order has been received.
Product Details
Author:
Susan M. Gunelius
Format:
Paperback
Pages:
226
Publisher:
Advantage Media (May 15, 2018)
Language:
English
ISBN-13:
9781599186238
ISBN-10:
1599186233
Dimensions:
7.992" x 10"
Case Pack:
32
File:
Eloquence-SimonSchuster_08052026_P10441858_onix30_Complete-20260805.xml
Folder:
Eloquence
List Price:
$21.99
As low as:
$16.93
Publisher Identifier:
P-SS
Discount Code:
A
Audience:
General/trade
Series:
Ultimate Guide
Pub Discount:
65
Weight:
16oz
Imprint:
Entrepreneur Press
Overview
Send Better Email. Build a Better Business.
With more than 2.6 million email messages sent every second, it's becoming harder to stand out in inboxes—not to mention in a sea of spam, which accounts for 67 percent of those emails. Marketing and strategic branding expert Susan Gunelius gives you the tools you need to grow your list of email subscribers, keep them engaged, and turn them into lifelong customers.
By focusing on building a strong foundation first, you'll learn how to develop a comprehensive email marketing program designed to evolve with your business. Then, Gunelius shows you how to convert subscribers into buying customers and vocal brand advocates with the techniques that marketing professionals use to build their businesses and increase their revenue using email. You'll learn how to:
With more than 2.6 million email messages sent every second, it's becoming harder to stand out in inboxes—not to mention in a sea of spam, which accounts for 67 percent of those emails. Marketing and strategic branding expert Susan Gunelius gives you the tools you need to grow your list of email subscribers, keep them engaged, and turn them into lifelong customers.
By focusing on building a strong foundation first, you'll learn how to develop a comprehensive email marketing program designed to evolve with your business. Then, Gunelius shows you how to convert subscribers into buying customers and vocal brand advocates with the techniques that marketing professionals use to build their businesses and increase their revenue using email. You'll learn how to:
- Use free content to encourage people to subscribe to your email list
- Develop conversion funnels that drive people to buy from you or sign up for your webinars
- Save time and keep subscribers engaged with your brand with email automation
- Boost conversions with list segmentation techniques designed to get the right message to the right people at the right time
- Test your messages and analyze your performance using key metrics to improve your results
- Win back customers with automation and personalization strategies designed to build a one-on-one relationship with your audience
- Understand the laws and deliverability rules you must follow and tools to help you along the way
