think/WOW (Exceptional Customer Experience)

"Daren delivers a fun, powerful and quick lesson in the power of thinking like an owner."

-Seth Godin - Author of This is Marketing

In today’s hyper-competitive marketplace, average service is invisible—and bad service goes viral. The only path to lasting customer loyalty and explosive growth is delivering moments of WOW at every touchpoint.

In think WOW: Exceptional Customer Experience, bestselling author and culture architect Daren Martin, PhD shows leaders, managers, and frontline employees how to transform ordinary transactions into unforgettable experiences. With punchy insights, powerful stories, and a visually dynamic format, think WOW gives you the tools to:

• Win repeat business by turning first-time buyers into lifelong fans
• Create consistency that customers trust—and competitors can’t match
• Empower employees to deliver WOW moments daily
• Spark loyalty and referrals through small actions with massive impact
• Build a culture where customer obsession drives performance and profits

Drawing inspiration from world-class brands like Disney, Ritz-Carlton, and Singapore Airlines—alongside powerful lessons from startups and small businesses—this book provides a practical blueprint for creating exceptional customer experiences in any industry.

Whether you’re a CEO looking to outpace disruption, a business owner seeking growth, or a frontline worker ready to make a bigger impact, think WOW is your guide to delivering service so remarkable that customers can’t stop talking about it.

If you’re ready to transform your customer experience from ordinary to extraordinary—this is the book that shows you how!