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The Trademark Guide (How You Can Protect and Profit from Trademarks (Third Edition)) - 9781621537014

List Price: $19.99
SKU:
9781621537014
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  • Product Details

    Author:
    Lee Wilson
    Series:
    Allworth Intellectual Property Made Easy Series
    Format:
    Paperback
    Pages:
    288
    Publisher:
    Allworth (June 4, 2019)
    Language:
    English
    Age Range:
    18 to 100
    ISBN-13:
    9781621537014
    ISBN-10:
    1621537013
    Case Pack:
    32
    File:
    Eloquence-SimonSchuster_04022026_P9912986_onix30_Complete-20260402.xml
    Folder:
    Eloquence
    List Price:
    $19.99
    As low as:
    $15.39
    Dimensions:
    6" x 9" x 0.9"
    Publisher Identifier:
    P-SS
    Discount Code:
    A
    Weight:
    12.4oz
    Audience:
    General/trade
    Pub Discount:
    65
    Imprint:
    Allworth
  • Overview

    "A highly accessible text." —Lawyers Weekly
    A User-Friendly Handbook on Understanding Trademarks

    Trademarks are a crucial part of the American economy. In plain language with scores of real-life examples, this new edition of The Trademark Guide draws on Wilson's experience and addresses issues important to both would-be trademark owners and those who already own trademarks, including:
    • How to choose a trademark without risking a lawsuit
    • How trademark rights are gained and perfected
    • How to use a trademark properly
    • What constitutes trademark infringement
    • What to do if your trademark is infringed
    • How trademark law applies to new media
    • And much more

    Completely updated to reflect recent court decisions and changes in the law, this edition features an Internet trademark resources list and expanded information on trademarks in the digital world. Packed with examples, FAQs, and a glossary, The Trademark Guide, Third Edition, will become the go-to for anyone with questions about the complexities of trademark law.