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- The Tipping Point (How Little Things Can Make a Big Difference) - 9780316346627
The Tipping Point (How Little Things Can Make a Big Difference) - 9780316346627
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Product Details
Author:
Malcolm Gladwell
Format:
Paperback
Pages:
304
Publisher:
Little, Brown and Company (January 7, 2002)
Language:
English
ISBN-13:
9780316346627
ISBN-10:
0316346624
Weight:
10.08oz
Dimensions:
5.5" x 8.5" x 1"
Case Pack:
20
File:
hbgusa-hbgusa_onix21_P5956158_03062023-20230306.xml
Folder:
hbgusa
As low as:
$14.62
List Price:
$18.99
Publisher Identifier:
P-HACH
Discount Code:
A
Overview
The tipping point is that magic moment when an idea, trend, or social behavior crosses a threshold, tips, and spreads like wildfire. Just as a single sick person can start an epidemic of the flu, so too can a small but precisely targeted push cause a fashion trend, the popularity of a new product, or a drop in the crime rate. This widely acclaimed bestseller, in which Malcolm Gladwell explores and brilliantly illuminates the tipping point phenomenon, is already changing the way people throughout the world think about selling products and disseminating ideas.
