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The Strategic Planning Process (Understanding Strategy in Global Markets)
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$159.99
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Product Details
Author:
Marios Katsioloudes, Arpi Abouhanian
Format:
Paperback
Pages:
406
Publisher:
Taylor & Francis (December 15, 2016)
Imprint:
Routledge
Language:
English
ISBN-13:
9781138802568
Weight:
25.375oz
Dimensions:
6.875" x 9.6875"
File:
TAYLORFRANCIS-TayFran_261010043925030-20261010.xml
Folder:
TAYLORFRANCIS
List Price:
$159.99
Country of Origin:
United States
Pub Discount:
30
Case Pack:
20
As low as:
$151.99
Publisher Identifier:
P-CRC
Discount Code:
H
Overview
Strategic management is a field that has diversity in approach and scope, but relative homogeneity in pedagogy. This book, a refreshed edition of its successful predecessor, brings something different to the field, by concisely introducing it with a focus on doing business in the Middle East and North Africa.
This is a book designed to aid undergraduate and graduate students, as well as managers in both for-profit and non-profit sectors. The author guides the reader through both new and ongoing issues in the field of strategic management, and allows them to foster a greater understanding of this ever-developing field.
