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The Social Media Bible (Tactics, Tools, and Strategies for Business Success)

List Price: $29.95
SKU:
9781118269749
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  • Product Details

    Author:
    Lon Safko
    Format:
    Paperback
    Pages:
    640
    Publisher:
    Wiley (May 8, 2012)
    Language:
    English
    Audience:
    General/trade
    ISBN-13:
    9781118269749
    Weight:
    37.6oz
    Case Pack:
    12
    File:
    Wiley-wileyUS_2_1_20260515-20260515.xml
    Folder:
    Wiley
    List Price:
    $29.95
    As low as:
    $28.45
    Publisher Identifier:
    P-WIL
    Discount Code:
    D
    Dimensions:
    7.3" x 9.2" x 1.3"
    Pub Discount:
    50
    Imprint:
    Wiley
    Country of Origin:
    United States
  • Overview

    The go-to guide to social media skills, now in an updated and revised Third Edition

    The Social Media Bible is comprehensive 700-plus page social media resource that will teach corporate, small business, and non-profit marketers strategies for using social media to reach their desired audiences with power messages and efficiency. This newly revised 3rd edition addresses technology updates to the iPad, apps, Foursquare, and other geotargeted networks. New case studies and company profiles provide practical examples of how businesses have successfully implemented these strategies, using the newest social media marketing tools.

    • Updates and changes to Google's search engine algorithms
    • More information on plug-ins, widgets, apps, and integration
    • Updates on Twitter and Yammer and new information on Google+
    • The latest in mobile marketing

    Master the latest social media tools and deliver powerful messaging in the most effective way possible with The Social Media Bible.