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- The Psychological Foundation of UX (A Practitioner Guide)
The Psychological Foundation of UX (A Practitioner Guide)
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Product Details
Overview
Textbooks used in classes focusing on User Experience or Human-Computer Interaction often fall into two categories: High theory or Practice. More than any other subject does this discipline require that textbooks cover both. This book addresses the psychological principles that are needed to properly understand and conduct the activities related to user experience research and design. It’s a theoretical approach with practical application to user experience design. It covers every process of the UX lifecycle—design, research, iteration, prototyping—and explains the why behind every step, providing a unifying theory of the UX process. Through this theory, readers learn to evaluate interface design in terms of effectiveness, efficiency and cost.
