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The Photographer's Guide to Marketing and Self-Promotion
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$24.95
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Product Details
Author:
Maria Piscopo
Format:
Paperback
Pages:
256
Publisher:
Allworth (June 22, 2010)
Language:
English
ISBN-13:
9781581157147
ISBN-10:
1581157142
Weight:
14.5oz
Dimensions:
6" x 9" x 6.1"
Case Pack:
26
File:
Eloquence-SimonSchuster_05022026_P10038138_onix30_Complete-20260502.xml
Folder:
Eloquence
List Price:
$24.95
As low as:
$19.21
Publisher Identifier:
P-SS
Discount Code:
A
Audience:
General/trade
Pub Discount:
65
Imprint:
Allworth
Overview
This fourth edition is updated throughout with the best current marketing and promotional practices, including using e-mail, social media, and effective Web sites; what's new in photography portfolios; how to shoot what you want and sell it too; plus 25 in-depth case studies interviewing top photographers in commercial, editorial, wedding, portrait, event, and fine art photography. Promotion pieces, portfolios, researching and winning clients, negotiating rates, finding and working with reps, computers, and the ethics of good business are just a few of the topics covered. Real-life examples, case studies, and interviews, clearly show photographers how to build a satisfying and lucrative career.
