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The K-Pop Content Strategy (Marketing Models for Creative Success)
List Price:
$73.99
| Expected release date is Jul 29th 2026 |
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Product Details
Author:
Dominique Falla
Format:
Hardcover
Pages:
140
Publisher:
Taylor & Francis (July 29, 2026)
Imprint:
Routledge
Release Date:
July 29, 2026
Language:
English
Audience:
College/higher education
ISBN-13:
9781041090182
Weight:
18oz
Dimensions:
5.4375" x 8.5"
File:
TAYLORFRANCIS-TayFran_260417042515681-20260417.xml
Folder:
TAYLORFRANCIS
List Price:
$73.99
Country of Origin:
United States
Pub Discount:
30
Series:
Routledge Focus on Business and Management
As low as:
$70.29
Publisher Identifier:
P-CRC
Discount Code:
H
Overview
This book explores how K-pop’s strategic approach to content creation offers powerful lessons on building sustainable careers beyond algorithm dependency. It is tailored for scholars in media, digital culture, marketing, and creative industries, as well as creative entrepreneurs seeking new business strategies.
