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The Innovator's Cookbook (Essentials for Inventing What Is Next)

List Price: $20.00
SKU:
9781594485589
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  • Product Details

    Author:
    Steven Johnson
    Format:
    Paperback
    Pages:
    272
    Publisher:
    Penguin Publishing Group (October 4, 2011)
    Language:
    English
    ISBN-13:
    9781594485589
    ISBN-10:
    1594485585
    Weight:
    8.48oz
    Dimensions:
    5.44" x 8.24" x 0.7"
    Case Pack:
    40
    File:
    RandomHouse-PRH_Book_Company_PRH_PRT_Onix_delta_active_D20261023T010246_158243711-20261023.xml
    Folder:
    RandomHouse
    As low as:
    $15.40
    List Price:
    $20.00
    Publisher Identifier:
    P-RH
    Discount Code:
    A
    QuickShip:
    Yes
    Audience:
    General/trade
    Country of Origin:
    United States
    Pub Discount:
    65
    Imprint:
    Riverhead Books
  • Overview

    From the New York Times bestselling author of How We Got To Now and Farsighted

    Steven Johnson, author of Where Good Ideas Come From, Emergence, Everything Bad is Good for You, Mind Wide Open and Ghost Map, and an acknowledged bestselling leader on the subject of innovation, gathers - for a foundational text on the subject of innovation - essays, interviews, and cutting-edge insights by such exciting field leaders as Peter Drucker, Richard Florida, Eric Von Hippel, Dean Keith Simonton, Arthur Koestler, John Seely Brown, and Marshall Berman. Johnson also provides new material from Marisa Mayer of Google, Twitter's Biz Stone and Jack Dorsey, and Ray Ozzie, Microsoft's former Chief Software Architect. With additional commentary by Johnson himself, this book reveals the innovation found in a wide range of fields, including science, technology, energy, transportation, education, art, and sociology, making it vital, fresh, and fascinating reading for our time, and for the future.