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The Handbook of Market Research for Life Science Companies (Navigating the Gap Between Lab and Market)
List Price:
$54.99
| Expected release date is Sep 1st 2026 |
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Product Details
Author:
Jean-Francois Denault
Format:
Paperback
Pages:
200
Publisher:
Taylor & Francis (September 1, 2026)
Imprint:
Productivity Press
Release Date:
September 1, 2026
Language:
English
Audience:
Professional and scholarly
ISBN-13:
9781041223221
Weight:
16oz
Dimensions:
7" x 10"
File:
TAYLORFRANCIS-TayFran_260306052349405-20260306.xml
Folder:
TAYLORFRANCIS
List Price:
$54.99
Country of Origin:
United States
Pub Discount:
30
As low as:
$52.24
Publisher Identifier:
P-CRC
Discount Code:
H
Overview
There are times innovation emerges from a lab before the market has even been defined. When that happens, the market must be identified and mapped through iterative steps.
