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The Graphic Designer's Guide to Pricing, Estimating, and Budgeting
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Product Details
Author:
Theo Stephen Williams
Format:
Paperback
Pages:
256
Publisher:
Allworth (June 29, 2010)
Language:
English
ISBN-13:
9781581157130
ISBN-10:
1581157134
Weight:
13.6oz
Dimensions:
6" x 9" x 6.1"
Case Pack:
36
File:
Eloquence-SimonSchuster_05022026_P10038138_onix30_Complete-20260502.xml
Folder:
Eloquence
List Price:
$24.95
As low as:
$19.21
Publisher Identifier:
P-SS
Discount Code:
A
Audience:
General/trade
Pub Discount:
65
Imprint:
Allworth
Overview
This helpful guide provides startup and experienced design business owners with dozens of useful, creative methods for achieving profitability. Updated throughout with additional material on time management, expanded coverage of Web and multimedia pricing, and numerous new interviews with leading designers, this third edition is an invaluable industry guide focusing on these crucial aspects of running a graphic design business.
Coverage includes how to set rates, deal with competitors' pricing, use different pricing methods, prepare estimates, draft proposals, establish and manage budgets, negotiate, and position the brand of the firm. Graphic designers will find the clearly written, practical advice indispensable to professional success.
Coverage includes how to set rates, deal with competitors' pricing, use different pricing methods, prepare estimates, draft proposals, establish and manage budgets, negotiate, and position the brand of the firm. Graphic designers will find the clearly written, practical advice indispensable to professional success.
