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The Global Management of Creativity
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$38.99
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Product Details
Author:
Marcus Wagner, Jaume Valls-Pasola, Thierry Burger-Helmchen
Format:
Paperback
Pages:
204
Publisher:
Taylor & Francis (September 30, 2020)
Imprint:
Routledge
Language:
English
Audience:
College/higher education
ISBN-13:
9780367668006
Weight:
13.5oz
Dimensions:
6.125" x 9.1875"
File:
TAYLORFRANCIS-TayFran_260129055115792-20260129.xml
Folder:
TAYLORFRANCIS
List Price:
$38.99
Country of Origin:
United States
Pub Discount:
30
Series:
Routledge Studies in Global Competition
Case Pack:
1
As low as:
$37.04
Publisher Identifier:
P-CRC
Discount Code:
H
Overview
This book is about the global management of creativity and related international innovation management processes, and examines how especially multinational companies, organizations and institutions can foster the transformation of an original idea to its successful execution and international diffusion.
The Gl
