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The Experience-Centric Organization (How to Win Through Customer Experience)
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Product Details
Overview
Is your organization prepared for the next paradigm of customer experience or will you be left behind as organizations gear up to compete at a totally new level of customer experience?
With this practical guide, executives will learn how to turn their companies into experience-centric organizations, where technology platforms, organizational structures, and strategic alliances are aligned towards the development and delivery of exceptional experiences. Author Simon Clatworthy provides a structure and a process for transforming your organization, so that you can lead through experience, both towards your customers and internally within your organization.








