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The Book Publishing Industry - 9780415887243

List Price: $94.99
SKU:
9780415887243
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  • Product Details

    Author:
    Albert N. Greco, Jim Milliot, Robert Wharton
    Format:
    Paperback
    Pages:
    504
    Publisher:
    Taylor & Francis (July 29, 2013)
    Language:
    English
    ISBN-13:
    9780415887243
    Weight:
    24oz
    Dimensions:
    6" x 9"
    File:
    TAYLORFRANCIS-TayFran_260515045555544-20260515.xml
    Folder:
    TAYLORFRANCIS
    List Price:
    $94.99
    Case Pack:
    15
    As low as:
    $90.24
    Publisher Identifier:
    P-CRC
    Discount Code:
    H
    Country of Origin:
    United States
    Audience:
    Professional and scholarly
    Pub Discount:
    30
    Imprint:
    Routledge
  • Overview

    The Book Publishing Industry focuses on consumer books (adult, juvenile, and mass market paperbacks) and reviews all major book categories to present a comprehensive overview of this diverse business. In addition to the insights and portrayals of the U.S. publishing industry, this book includes an appendix containing historical data on the industry from 1946 to the end of the twentieth century. The selective bibliography includes the latest literature, including works in marketing and economics that has a direct relationship with this dynamic industry. This third edition features a chapter on e-books and provides an overview of the current shift toward digital media in the US book publishing industry.