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List Price:
$19.99
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Product Details
Author:
Steven Bateman, Angus Hyland
Series:
Mini
Format:
Paperback
Pages:
336
Publisher:
Laurence King Publishing (September 16, 2014)
Language:
English
ISBN-13:
9781780671840
ISBN-10:
1780671849
Weight:
25.92oz
Dimensions:
6" x 7.75" x 1.125"
Case Pack:
20
File:
hbgusa-hbgusa_Chronicle_onix30_P10036776_05022026_Complete-20260502.xml
Folder:
hbgusa
List Price:
$19.99
As low as:
$15.39
Publisher Identifier:
P-CHRONICLE
Discount Code:
A
Audience:
Professional and scholarly
Country of Origin:
China
Pub Discount:
65
Imprint:
Laurence King Publishing
Overview
Symbols play an integral role in branding programs. This book explores the visual language of symbols according to their most basic element: form. Over 1,300 symbols from all over the world are here categorized by visual type, divested of all agendas, meanings, and messages that might be associated with them so that the effectiveness of their composition and impact can be assessed without distraction and so that the reader can enjoy them as a pictorial language in their own right.
Every symbol is captioned with information on who it was designed for, who designed it, when, and what the symbol stands for. These sections are interspersed with short but detailed case studies featuring classic examples of symbols still in use, and exceptional examples of recently designed symbols.
This comprehensive volume is an indispensable resource for designers working on identity systems, and an engaging showcase of this exciting field. Now in a compact format.
Every symbol is captioned with information on who it was designed for, who designed it, when, and what the symbol stands for. These sections are interspersed with short but detailed case studies featuring classic examples of symbols still in use, and exceptional examples of recently designed symbols.
This comprehensive volume is an indispensable resource for designers working on identity systems, and an engaging showcase of this exciting field. Now in a compact format.
