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SuperBusiness (How I Started SuperJam from My Gran's Kitchen)

List Price: $22.00
SKU:
9780857081421
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Minimum Purchase
25 unit(s)
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  • Product Details

    Author:
    Fraser Doherty
    Format:
    Paperback
    Pages:
    208
    Publisher:
    Wiley (May 23, 2011)
    Language:
    English
    Audience:
    Professional and scholarly
    ISBN-13:
    9780857081421
    Weight:
    6.4oz
    Dimensions:
    5.1" x 8.3" x 0.5"
    File:
    Wiley-wileyUS_2_incremental_aug11_2026-20260811.xml
    Folder:
    Wiley
    List Price:
    $22.00
    Country of Origin:
    United Kingdom
    Case Pack:
    50
    As low as:
    $20.90
    Publisher Identifier:
    P-WIL
    Discount Code:
    D
    Pub Discount:
    50
    Imprint:
    Capstone
  • Overview

    "Fraser gives hope to anyone who ever dreamed of selling to a wider market"
    Lorraine Kelly

    "You have a great story to tell"
    —Gordon Brown

    "Fraser is an exciting young entrepreneur with an amazing story. His jams taste really fantastic too!"
    —Duncan Bannatyne

    At just 14 years old, Fraser Doherty was selling jars of homemade jam to his neighbours. A few years later, SuperJam was flying off the shelves of the world's largest supermarket chains.

    SuperBusiness tells how he transformed a hobby into a much-loved brand, selling millions of jars along the way. Fraser explains how he did it – from his own kitchen table, without huge investment – and how you too, can come up with a killer idea, build a brand, make money, and do good in your community.

    Those crazy business ideas really can grow into something amazing and life changing. If this story doesn't inspire you to start your adventure, nothing will.