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Sueño mexicano / Mexican Dream (Socio fundador de Pollo Feliz) (Spanish Edition)
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$14.95
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Product Details
Author:
Arnoldo De La Rocha
Format:
Paperback
Pages:
216
Publisher:
PRH Grupo Editorial (May 24, 2022)
Language:
Spanish
ISBN-13:
9786073811057
ISBN-10:
6073811055
Weight:
8.8oz
Dimensions:
5.94" x 9.03" x 0.52"
File:
RandomHouse-PRH_Book_Company_PRH_PRT_Onix_full_active_D20260405T170112_155746816-20260405.xml
Folder:
RandomHouse
List Price:
$14.95
Case Pack:
40
As low as:
$11.51
Publisher Identifier:
P-RH
Discount Code:
A
QuickShip:
Yes
Audience:
General/trade
Country of Origin:
Mexico
Pub Discount:
65
Imprint:
Conecta
Overview
«EN LA VIDA HAY QUE TENER SUEÑOS LO SUFICIENTEMENTE REALISTAS PARA LLEGAR A ELLOS ANTES DE MORIR, PERO LO SUFICIENTEMENTE MOTIVANTES PARA LEVANTARSE TODOS LOS DÍAS A LUCHAR POR ELLOS.»
Don Arnoldo de la Rocha es originario de la sierra de Chihuahua. Aprendió a trabajar la tierra desde los seis años, usó zapatos a partir de los ocho y entró a la escuela a los once.
Forzada por la necesidad, su familia dejó el campo para instalarse en la ciudad. Luego de tocar fondo durante un turbulento periodo de adaptación al nuevo entorno, Arnoldo recibió una llamada que le cambiaría la vida: su tío lo invitaba a que aprendiera el oficio de asar pollos al carbón en su local para que después abriera su propia parrilla en otra ciudad. Desarraigado, inconforme, hambriento literal y figurativamente, soñador, Arnoldo tomó la oportunidad, aunque se resistía a abandonar los paradigmas con los que había crecido. Con el tiempo, descubrió su pasión por el negocio y, junto con sus socios, reunió los locales de la familia bajo la marca Pollo Feliz, la cual se volvería una exitosa cadena de restaurantes en México y el sur de Estados Unidos.
El tercer libro de la colección Conecta México consiste en una historia de una familia que dejó el campo persiguiendo un sueño y lo cumplió tras una parrilla, que convirtió sus locales en un laboratorio de emprendedores y que finalmente alcanzó la prosperidad. Un camino cuesta arriba en todos los sentidos hacia la trascendencia que se acompaña de profundas reflexiones, enseñanzas de vida y consejos para los jóvenes emprendedores.
ENGLISH DESCRIPTION
“IN LIFE YOU MUST HAVE PRACTICAL DREAMS IN ORDER TO FULFILL THEM BEFORE YOU DIE, BUT ALSO ENCOURAGING ENOUGH TO MAKE YOU GET UP EVERYDAY TO FIGHT FOR THEM.”
Don Arnoldo de la Rocha was born in the mountain range of Chihuahua. He learned to work the land since he was six years old, didn’t wear shoes until he turned eight, and had his first school day at eleven.
Out of necessity, his family left the countryside and moved to the city. After hitting rock bottom during a troubled adjustment period to this new environment, Arnoldo got a phone call that would change his life. His uncle invited him to learn the trade of grilling chicken at his local restaurant so he could open up his own grill in a different city. Rootless, dissatisfied, literally and figuratively hungry, dreamer Arnoldo took the chance, even though he felt reluctant to abandon the paradigms he was raised with. Over time, Arnoldo discovered his passion for business and, along with his partners, he combined all family grills under the brand Pollo Feliz, which became a successful restaurant chain in Mexico and the American south.
The third installment in the collection Conecta México is the story of a family that left the countryside to pursue a dream and fulfilled it behind a grill, turning their businesses into an entrepreneur workshop that ultimately became prosperous. It was an uphill climb to transcendence in every way, accompanied by deep reflection, life lessons, and advice for young entrepreneurs.
Don Arnoldo de la Rocha es originario de la sierra de Chihuahua. Aprendió a trabajar la tierra desde los seis años, usó zapatos a partir de los ocho y entró a la escuela a los once.
Forzada por la necesidad, su familia dejó el campo para instalarse en la ciudad. Luego de tocar fondo durante un turbulento periodo de adaptación al nuevo entorno, Arnoldo recibió una llamada que le cambiaría la vida: su tío lo invitaba a que aprendiera el oficio de asar pollos al carbón en su local para que después abriera su propia parrilla en otra ciudad. Desarraigado, inconforme, hambriento literal y figurativamente, soñador, Arnoldo tomó la oportunidad, aunque se resistía a abandonar los paradigmas con los que había crecido. Con el tiempo, descubrió su pasión por el negocio y, junto con sus socios, reunió los locales de la familia bajo la marca Pollo Feliz, la cual se volvería una exitosa cadena de restaurantes en México y el sur de Estados Unidos.
El tercer libro de la colección Conecta México consiste en una historia de una familia que dejó el campo persiguiendo un sueño y lo cumplió tras una parrilla, que convirtió sus locales en un laboratorio de emprendedores y que finalmente alcanzó la prosperidad. Un camino cuesta arriba en todos los sentidos hacia la trascendencia que se acompaña de profundas reflexiones, enseñanzas de vida y consejos para los jóvenes emprendedores.
ENGLISH DESCRIPTION
“IN LIFE YOU MUST HAVE PRACTICAL DREAMS IN ORDER TO FULFILL THEM BEFORE YOU DIE, BUT ALSO ENCOURAGING ENOUGH TO MAKE YOU GET UP EVERYDAY TO FIGHT FOR THEM.”
Don Arnoldo de la Rocha was born in the mountain range of Chihuahua. He learned to work the land since he was six years old, didn’t wear shoes until he turned eight, and had his first school day at eleven.
Out of necessity, his family left the countryside and moved to the city. After hitting rock bottom during a troubled adjustment period to this new environment, Arnoldo got a phone call that would change his life. His uncle invited him to learn the trade of grilling chicken at his local restaurant so he could open up his own grill in a different city. Rootless, dissatisfied, literally and figuratively hungry, dreamer Arnoldo took the chance, even though he felt reluctant to abandon the paradigms he was raised with. Over time, Arnoldo discovered his passion for business and, along with his partners, he combined all family grills under the brand Pollo Feliz, which became a successful restaurant chain in Mexico and the American south.
The third installment in the collection Conecta México is the story of a family that left the countryside to pursue a dream and fulfilled it behind a grill, turning their businesses into an entrepreneur workshop that ultimately became prosperous. It was an uphill climb to transcendence in every way, accompanied by deep reflection, life lessons, and advice for young entrepreneurs.
