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Strategic Writing for UX (Drive Engagement, Conversion, and Retention with Every Word) - 9781098174330

List Price: $54.99
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9781098174330
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  • Product Details

    Author:
    Torrey Podmajersky
    Format:
    Paperback
    Pages:
    278
    Publisher:
    O'Reilly Media (September 2, 2025)
    Imprint:
    O'Reilly Media
    Language:
    English
    ISBN-13:
    9781098174330
    ISBN-10:
    109817433X
    Weight:
    13.28oz
    Dimensions:
    6" x 9"
    File:
    TWO RIVERS-PERSEUS-Metadata_Only_Perseus_Distribution_Customer_Group_Metadata_20260209163242-20260209.xml
    Folder:
    TWO RIVERS
    List Price:
    $54.99
    Country of Origin:
    United States
    Pub Discount:
    60
    Case Pack:
    28
    As low as:
    $47.29
    Publisher Identifier:
    P-PER
    Discount Code:
    C
  • Overview

    When you depend on users to perform specific actions—like buying tickets, playing a game, or riding public transit—well-placed words are most effective. But how do you choose the right words? And how do you know if they work? With this practical book, you'll learn how to write strategically for UX, using tools to build foundational pieces for UI text and UX voice strategy.

    This second edition by Torrey Podmajersky is an essential resource, thoroughly updated to incorporate the latest in collaborative tools and considerations for AI-generated UX content. It reflects significant advancements in the field of content design, updating every chapter with the latest UX methods and styles.

    • Understand the integration of UX content with the software development lifecycle
    • Learn content-first design to anchor UX text in meaningful dialogue
    • Apply UX text patterns effectively across varied brand voices
    • Enhance product usability and conversion with strategic UI text applications
    • Clearly articulate the business value of dedicated UX content efforts