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Startup Program Design: A Practical Guide for Creating Accelerators and Incubators at Any Organization

List Price: $36.00
SKU:
9781260463255
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  • Product Details

    Author:
    Paolo Lombardi, Adam Berk
    Format:
    Hardcover
    Publisher:
    McGraw Hill LLC (July 7, 2022)
    Audience:
    General/trade
    ISBN-13:
    9781260463255
    ISBN-10:
    1260463257
    File:
    McGrawHill-MH_ONIX_V30_US_onix30_all(26_05_19)-20260519.xml
    Folder:
    McGrawHill
    List Price:
    $36.00
    Case Pack:
    1
    As low as:
    $27.72
    Publisher Identifier:
    P-MCGRAW
    Discount Code:
    B
    Weight:
    24.96oz
    Pages:
    496
    Pub Discount:
    65
    Imprint:
    McGraw Hill
  • Overview

    Design and execute a powerful startup program that delivers value for all parties involved

    Startup accelerators. Business incubators. Hackathons. These are the hallmarks of the innovation ecosystem development practices used to discover, launch, and scale the most forward-looking startups of the last decade. If you want to adopt these approaches to your own business but aren’t sure how to implement them, now’s the time to master the practices of today’s most successful early-stage investors.

    In Startup Program Design, two seasoned veterans deeply versed in startup engagement programs provide you with the tools to introduce open innovation practices to your organization.

    While other books on innovation management tend to be conceptual at the expense of hands-on experience, Startup Program Design is a practical manual vertically focused on preparing the organization, identifying the right strategy, and designing an attractive and effective offer.

    Filled with real-world examples, interviews with program managers, lessons learned, and diagrams and canvases that outline a step-by-step logical sequence, Startup Program Design points you toward results that are scalable and repeatable.

    Whether you’re an innovation manager, executive, consultant, service designer, business owner, or startup community activist, this first-of-its-kind guide offers a radical new framework for true innovation.