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Sport Business Analytics (Using Data to Increase Revenue and Improve Operational Efficiency)
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$189.99
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Product Details
Author:
C. Keith Harrison, Scott Bukstein
Format:
Hardcover
Pages:
260
Publisher:
CRC Press (November 21, 2016)
Imprint:
Auerbach Publications
Language:
English
Audience:
Professional and scholarly
ISBN-13:
9781498761260
Weight:
26.25oz
Dimensions:
6.125" x 9.1875"
File:
TAYLORFRANCIS-TayFran_261015043924407-20261015.xml
Folder:
TAYLORFRANCIS
List Price:
$189.99
Country of Origin:
United States
Pub Discount:
30
Series:
Data Analytics Applications
Case Pack:
25
As low as:
$180.49
Publisher Identifier:
P-CRC
Discount Code:
H
Overview
Developing and implementing a systematic analytics strategy can result in a sustainable competitive advantage within the sport business industry. This timely and relevant book provides practical strategies to collect data and then convert that data into meaningful, value-added information and actionable insights. Its primary objective is to help sport business organizations utilize data-driven decision-making to generate optimal revenue from such areas as ticket sales and corporate partnerships.
