Spaceagency Guide to Wayfinding

• Written by a company with an internationally-recognized reputation in wayfinding, this book contains a number of innovative methodologies that have proven to be successful in practice• Using visual information graphics, this book speaks to designers in their native language• Not only does this book fill a gap in educational resources devoted to this relatively new field, but the accessible and interactive formats mean readers will be able to apply the theory to their own real-world projectsSpaceagency Guide to Wayfinding is a visual guidebook in six chapters, which leads the reader through the stages of designing and implementing a wayfinding system. The book covers the value of wayfinding, principles for signage placement and information design, development of meaningful design concepts that contribute to the identity of a place, how to build a coherent graphic language and ensure accessibility, and an insight into next-generation wayfinding technologies. Exemplified by Spaceagency's own methodology as a leading practitioner in the field, this guidebook helps other design professionals understand how to structure their wayfinding projects, and introduces wayfinding as a potential career path for design students. Engaging "visually-minded people" on their own terms, the book has a bright, playful character and contains a number of instructive information graphics to explain the wayfinding design process, including a unique navigational system for the book itself. This quirky and interactive book brings this field of design to a wider audience.