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Socratic Selling
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$37.00
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Product Details
Author:
Kevin Daley
Format:
Paperback
Publisher:
McGraw Hill LLC (June 10, 2023)
Audience:
General/trade
ISBN-13:
9781265780678
ISBN-10:
1265780676
File:
McGrawHill-MH_ONIX_V30_US_onix30_all(26_05_26)-20260526.xml
Folder:
McGrawHill
List Price:
$37.00
Case Pack:
40
As low as:
$28.49
Publisher Identifier:
P-MCGRAW
Discount Code:
B
Weight:
6.88oz
Pages:
192
Pub Discount:
65
Imprint:
McGraw Hill
Overview
Build a relationship with your customers and close the sale more surely.
The Socratic approach respects the power of the customer. The customer has the need, the power, and the decision-making authority. Socratic Selling shows you how to access that power, to cooperate with it, and to make it work for you.
Inside you will discover how to:
- Open a sales dialogue dynamically, so that you and your customer go right to the heart of the matter
- Guide the dialogue through a discovery of needs and needed decisions
- Negotiate objections, and close effectively
- Uncover the motivators that move sales to more predictable closure
