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Scenario Planning in Organizations (How to Create, Use, and Assess Scenarios)
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Product Details
Author:
Thomas J. Chermack
Format:
Paperback
Pages:
296
Publisher:
Berrett-Koehler Publishers (February 7, 2011)
Language:
English
ISBN-13:
9781605094137
ISBN-10:
1605094137
Weight:
16.4oz
Dimensions:
6.13" x 9.25" x 0.77"
Case Pack:
30
File:
RandomHouse-PRH_Book_Company_PRH_PRT_Onix_full_active_D20260705T122303_156890370-20260705.xml
Folder:
RandomHouse
List Price:
$39.95
As low as:
$30.76
Publisher Identifier:
P-RH
Discount Code:
A
QuickShip:
Yes
Audience:
General/trade
Country of Origin:
United States
Imprint:
Berrett-Koehler Publishers
Pub Discount:
65
Series:
The Berrett-Koehler Organizational Performance Series
Overview
With scenario planning, leaders, executives, and decision makers can develop strategies for multiple futures, making their organizations resilient, agile, and capable of adapting to new circumstances at the speed of change. Here Thomas Chermack addresses the method’s complexities and, unlike other books, deals not just with developing different scenarios but also with applying those scenarios and assessing their impact.
This is the most comprehensive guide available to the scenario planning process, offering a thorough discussion of the method’s theoretical foundations and detailing a five-phase scenario planning system. Chermack uses a real-world case study to illuminate the entire process—from project preparation to scenario exploration, development, implementation, and project assessment. He provides specific techniques and tools for gathering and analyzing relevant data, structuring and managing projects, and avoiding common pitfalls.
This is the most comprehensive guide available to the scenario planning process, offering a thorough discussion of the method’s theoretical foundations and detailing a five-phase scenario planning system. Chermack uses a real-world case study to illuminate the entire process—from project preparation to scenario exploration, development, implementation, and project assessment. He provides specific techniques and tools for gathering and analyzing relevant data, structuring and managing projects, and avoiding common pitfalls.








