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Rhetoric in the Flesh (Trained Vision, Technical Expertise, and the Gross Anatomy Lab)
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$73.99
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Product Details
Author:
T. Kenny Fountain
Format:
Paperback
Pages:
248
Publisher:
Taylor & Francis (May 16, 2014)
Language:
English
Audience:
College/higher education
ISBN-13:
9780415741026
Weight:
12.375oz
Dimensions:
6" x 9"
File:
TAYLORFRANCIS-TayFran_260116060408067-20260116.xml
Folder:
TAYLORFRANCIS
List Price:
$73.99
Country of Origin:
United States
Series:
ATTW Series in Technical and Professional Communication
Case Pack:
33
As low as:
$70.29
Publisher Identifier:
P-CRC
Discount Code:
H
Pub Discount:
30
Imprint:
Routledge
Overview
Rhetoric in the Flesh is the first book-length ethnographic study of the gross anatomy lab to explain how rhetorical discourses, multimodal displays, and embodied practices facilitate learning and technical expertise and how they shape participants’ perceptions of the human body. This book will be valuable for graduate and advanced undergraduate courses in technical and professional communication (technical communication theory and practice, visual or multimodal communication, medical technical communication) and rhetorical studies, including visual rhetoric, rhetoric of science, medical rhetoric, material rhetoric and embodiment, and ethnographic approaches to rhetoric.
