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Recognise Me
List Price:
$80.00
- Availability: Confirm prior to ordering
- Branding: minimum 50 pieces (add’l costs below)
- Check Freight Rates (branded products only)
Branding Options (v), Availability & Lead Times
- 1-Color Imprint: $2.00 ea.
- Promo-Page Insert: $2.50 ea. (full-color printed, single-sided page)
- Belly-Band Wrap: $2.50 ea. (full-color printed)
- Set-Up Charge: $45 per decoration
- Availability: Product availability changes daily, so please confirm your quantity is available prior to placing an order.
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- Unbranded Products: allow 3-5 business days for shipping. All Unbranded items receive FREE ground shipping in the US. Inquire for international shipping.
- RETURNS/CANCELLATIONS: All orders, branded or unbranded, are NON-CANCELLABLE and NON-RETURNABLE once a purchase order has been received.
Product Details
Author:
Ken Cato, Tony Speath
Format:
Hardcover
Pages:
400
Publisher:
Schiffer Publishing, Ltd. (December 6, 2022)
Language:
English
Audience:
General/trade
ISBN-13:
9780895381293
ISBN-10:
089538129X
Weight:
94.08oz
Dimensions:
9.5" x 9.5"
File:
Schiffer Publishing-schiffer_20251127_010800_delta-20251127.xml
Folder:
Schiffer Publishing
List Price:
$80.00
As low as:
$68.80
Publisher Identifier:
P-MISC
Discount Code:
C
Case Pack:
8
Country of Origin:
China
Pub Discount:
65
Overview
Brand recognition is the goal of any enterprising organisation. Where competing products or services are similar, identification is paramount. A brand’s identity makes an enterprise’s strategy visible. Brand design is the ultimate factor that drives an enterprise towards recognition.
Ken Cato in Recognise Me draws on wisdom gained by the interactions of Cato Brand Partners across more than 50 years, with clients from over 100 countries and in almost every imaginable area of business.
By focusing intently on many examples of brand design and use, Cato shows how great brands are made by those who know and respond to them. His insights are interspersed throughout with those of leading personalities in business, the arts and community, emphasising the exceptional significance today of effective brand identity.
