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- Primitive (Tapping the Primal Drive That Powers the World's Most Successful People)
Primitive (Tapping the Primal Drive That Powers the World's Most Successful People)
List Price:
$28.00
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Product Details
Author:
Marco Greenberg
Format:
Hardcover
Pages:
256
Publisher:
Grand Central Publishing (April 14, 2020)
Language:
English
ISBN-13:
9780316530378
ISBN-10:
0316530379
Case Pack:
20
File:
hbgusa-hbgusa_onix30_P9412608_11242025-20251124.xml
Folder:
hbgusa
List Price:
$28.00
As low as:
$21.56
Publisher Identifier:
P-HACH
Discount Code:
A
Weight:
15.52oz
Dimensions:
6.25" x 9.25" x 0.875"
Audience:
General/trade
Pub Discount:
65
Imprint:
Balance
Country of Origin:
United States
Overview
After a thirty-year career working with some of the world's wealthiest people and most successful entrepreneurs, Marco Greenberg discovered the common denominator in each person's success: they were all acting on what Greenberg defines as our "primitive" instincts.
While the term may be fraught -- associated with being crude and unsophisticated -- in Primitive, Greenberg outlines this characteristic as something much more profound. It's the drive that leads us to obsess over our mission. It's the instinct that lets us ignore conventions and think up new solutions to old problems. It's the force of passion and dedication that could lead to innovation, if only we know how to harness it.
By ROAMING as primitives do -- and being Relentless-Oppositional-Agnostic-Messianic- Insecure-Nuts-Gallant -- Primitive teaches anyone how to unleash each trait to maximize results in work and in life.
