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Presidential Polls And The News Media
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Product Details
Author:
Paul J Lavrakas, Michael Traugott, Peter V Miller
Format:
Paperback
Pages:
296
Publisher:
Taylor & Francis (May 31, 2024)
Language:
English
Audience:
General/trade
ISBN-13:
9780367299682
Dimensions:
6" x 9"
File:
TAYLORFRANCIS-TayFran_260122055303581-20260122.xml
Folder:
TAYLORFRANCIS
List Price:
$57.99
As low as:
$55.09
Publisher Identifier:
P-CRC
Discount Code:
H
Pub Discount:
30
Weight:
17.75oz
Case Pack:
24
Imprint:
Routledge
Country of Origin:
United States
Overview
Most news media are "data rich but analysis poor" when it comes to election polling. The book reports new research findings on news coverage of recent presidential elections and provides a myriad of examples of how journalists and news media executives can improve their analysis of poll data, thereby better serving our political processes.
