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Pop-Up Business For Dummies
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$16.99
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Product Details
Author:
Dan Thompson
Format:
Paperback
Pages:
272
Publisher:
Wiley (December 3, 2012)
Language:
English
Audience:
General/trade
ISBN-13:
9781118443491
Weight:
12.16oz
Dimensions:
5.4" x 8.5" x 0.61"
File:
Wiley-wileyUS_2_1_20260415-20260415.xml
Folder:
Wiley
List Price:
$16.99
Country of Origin:
United Kingdom
Case Pack:
32
As low as:
$16.14
Publisher Identifier:
P-WIL
Discount Code:
D
Pub Discount:
50
Imprint:
For Dummies
Overview
Whether you’re just starting out and want to test the viability of your business, or you’re an established business looking to expand your reach, pop-ups offer an exciting and flexible opportunity. They’re a great way to try new business ideas, experiment with a new product, location or market, gain exposure, and learn about your customers - all with limited risk and financial outlay.
Inside Pop-Up Business For Dummies, you’ll find:
- Planning your pop-up venture - whether it’s a shop, studio, gallery, or community hub.
- Finding the right space for you.
- Negotiating with the landlord and sorting out the legalities.
- Fixing up and fitting out your space on a budget.
- Pulling in the punters - advertising and marketing your pop-up.
- Managing a successful pop-up business day-to-day.
- Closing up shop efficiently.
- Lots of case studies, checklists, tips and hints from experienced pop-up people!
