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No Bullsh*t Branding (A Step-by-Step Guide to Discover, Design, and Deliver Your Brand)
List Price:
$40.00
| Expected release date is Sep 8th 2026 |
- Availability: Confirm prior to ordering
- Branding: minimum 50 pieces (add’l costs below)
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Branding Options (v), Availability & Lead Times
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- Promo-Page Insert: $2.50 ea. (full-color printed, single-sided page)
- Belly-Band Wrap: $2.50 ea. (full-color printed)
- Set-Up Charge: $45 per decoration
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Product Details
Author:
James Martin
Format:
Hardcover
Pages:
208
Publisher:
Rockport Publishers (September 8, 2026)
Imprint:
Rockport Publishers
Release Date:
September 8, 2026
Language:
English
Audience:
General/trade
ISBN-13:
9781577159452
ISBN-10:
1577159454
Weight:
18oz
Dimensions:
8.5" x 10"
File:
hbgusa-hbgusa_onix30_P9951261_04132026-20260413.xml
List Price:
$40.00
Country of Origin:
China
Pub Discount:
65
As low as:
$30.80
Publisher Identifier:
P-QUARTO
Discount Code:
A
Folder:
hbgusa
Overview
Stop selling pretty logos. Start building brands that work in the real world.
Do inflated processes, branding jargon, and performative “thought leadership” leave you feeling like creativity is not enough or that you must become a brand psychologist to be taken seriously? In No Bullsh*t Branding, James Martin (Made By James), partner at Lincoln Design Co, strips branding back to what it truly requires. No mystique. No posturing. No bloated decks. Just clear tools and creative confidence to build brands that succeed in the market, not only in portfolios.
You will learn to build brands from the inside out using the Five Idea Keys, the Minimum Viable Brand, and reputation-through-evidence frameworks. You will not be asked to reinvent yourself as a coach or consultant. You will learn to think, make, and ship brands with honesty, clarity, and conviction.
This is for designers who want to move beyond execution and operate as true creative partners. You will learn to shape ideas with intention, design identities with purpose, and build reputations that grow through proof, not performance.
You will also learn how to apply these tools to your own ideas. The goal is not only stronger client outcomes. It is to help you release your own concepts without perfectionism, build your creative voice publicly, and grow a career grounded in real-world evidence rather than noise.
You will discover:
Through real case studies and transparent process breakdowns, No Bullsh*t Branding shows how clarity, evidence, and creative honesty outperform inflated theory and trend-chasing every time.
If you have ever felt underqualified, overcomplicated, or pressured to follow industry scripts, this book will help you trust your instincts, sharpen your craft, and build brands that stand up in the world and stand out in the market, including your own.
With wit, warmth, and a justified level of profanity, No Bullsh*t Branding champions designers, honors creative instinct, and teaches branding without the nonsense.
Do inflated processes, branding jargon, and performative “thought leadership” leave you feeling like creativity is not enough or that you must become a brand psychologist to be taken seriously? In No Bullsh*t Branding, James Martin (Made By James), partner at Lincoln Design Co, strips branding back to what it truly requires. No mystique. No posturing. No bloated decks. Just clear tools and creative confidence to build brands that succeed in the market, not only in portfolios.
You will learn to build brands from the inside out using the Five Idea Keys, the Minimum Viable Brand, and reputation-through-evidence frameworks. You will not be asked to reinvent yourself as a coach or consultant. You will learn to think, make, and ship brands with honesty, clarity, and conviction.
This is for designers who want to move beyond execution and operate as true creative partners. You will learn to shape ideas with intention, design identities with purpose, and build reputations that grow through proof, not performance.
You will also learn how to apply these tools to your own ideas. The goal is not only stronger client outcomes. It is to help you release your own concepts without perfectionism, build your creative voice publicly, and grow a career grounded in real-world evidence rather than noise.
You will discover:
- Why real brands begin with truthful ideas, not tactics
- How to use the Five Idea Keys to turn sparks into structured brand foundations
- How to build a Minimum Viable Brand without unnecessary complexity
- How to choose names, messaging, and visuals that serve the idea
- How to attract aligned clients through proof, not persuasion
- How to grow your reputation alongside your client work, without burnout
Through real case studies and transparent process breakdowns, No Bullsh*t Branding shows how clarity, evidence, and creative honesty outperform inflated theory and trend-chasing every time.
If you have ever felt underqualified, overcomplicated, or pressured to follow industry scripts, this book will help you trust your instincts, sharpen your craft, and build brands that stand up in the world and stand out in the market, including your own.
With wit, warmth, and a justified level of profanity, No Bullsh*t Branding champions designers, honors creative instinct, and teaches branding without the nonsense.









