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Nation Branding in the Americas (Contested Politics and Identities)

List Price: $73.99
SKU:
9780367539771
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25 unit(s)
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  • Product Details

    Author:
    Efe Sevin, César Jiménez-MartÍnez, Pablo Miño
    Format:
    Hardcover
    Pages:
    114
    Publisher:
    Taylor & Francis (March 25, 2025)
    Imprint:
    Routledge
    Language:
    English
    Audience:
    College/higher education
    ISBN-13:
    9780367539771
    Dimensions:
    5.4375" x 8.5"
    File:
    TAYLORFRANCIS-TayFran_260107055151746-20260107.xml
    Folder:
    TAYLORFRANCIS
    List Price:
    $73.99
    Country of Origin:
    United States
    Pub Discount:
    30
    Series:
    Routledge Focus on Nation Branding
    As low as:
    $70.29
    Publisher Identifier:
    P-CRC
    Discount Code:
    H
    Weight:
    9.25oz
  • Overview

    This book provides an overview of nation branding in the Americas, an often neglected continent(s) in debates about the creation, dissemination and management of national images. It will particularly be of interest for students and researchers specialized in marketing, media and communication, and international relations.