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Martech Management (Aligning Marketing Technology with Business Strategy)
List Price:
$57.99
| Expected release date is Sep 10th 2026 |
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Product Details
Author:
Tim P. McMahon
Format:
Paperback
Pages:
212
Publisher:
Taylor & Francis (September 10, 2026)
Imprint:
Routledge
Release Date:
September 10, 2026
Language:
English
Audience:
College/higher education
ISBN-13:
9781032936598
Weight:
16oz
Dimensions:
6.875" x 9.6875"
File:
TAYLORFRANCIS-TayFran_260409051642232-20260409.xml
Folder:
TAYLORFRANCIS
List Price:
$57.99
Country of Origin:
United States
Pub Discount:
30
As low as:
$55.09
Publisher Identifier:
P-CRC
Discount Code:
H
Overview
Martech Management offers a clear and practical guide to navigating the complex world of Marketing Technology. This book empowers marketers to harness Martech tools and data effectively, aligning their marketing strategies with business objectives to drive measurable growth and revenue.
