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Marketing Ethics and Consumer Society (Practising Inclusive, Responsible and Sustainable Marketing)

List Price: $62.99
SKU:
9781032994901
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25 unit(s)
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  • Product Details

    Author:
    Athanasia Daskalopoulou, Natalia Yannopoulou
    Format:
    Paperback
    Pages:
    146
    Publisher:
    Taylor & Francis (April 3, 2025)
    Language:
    English
    Audience:
    College/higher education
    ISBN-13:
    9781032994901
    Dimensions:
    6.875" x 9.6875"
    File:
    TAYLORFRANCIS-TayFran_260320052520797-20260320.xml
    Folder:
    TAYLORFRANCIS
    List Price:
    $62.99
    Country of Origin:
    United States
    Pub Discount:
    30
    As low as:
    $59.84
    Publisher Identifier:
    P-CRC
    Discount Code:
    H
    Imprint:
    Routledge
    Weight:
    10.625oz
  • Overview

    This unique new text explores marketing ethics, the impact of marketing on consumers’ lives, and the wider social, cultural, and political context of marketing activities.

    A much-needed and relevant textbook that brings together all the key contemporary topics in marketing ethics.