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Marketing 101 (An Essential Guide to the Art of Persuasion)
List Price:
$16.99
| Expected release date is Aug 4th 2026 |
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Product Details
Author:
John Jessup, Joel Jessup
Format:
Hardcover
Pages:
224
Publisher:
Arcturus Publishing Limited (August 4, 2026)
Imprint:
Sirius
Release Date:
August 4, 2026
Language:
English
Audience:
College/higher education
ISBN-13:
9781398868434
ISBN-10:
1398868434
Weight:
12oz
Dimensions:
6.8898" x 8.4646" x 0.8"
File:
Eloquence-SimonSchuster_07032026_P10286923_onix30-20260703.xml
Folder:
Eloquence
List Price:
$16.99
Pub Discount:
65
Series:
Knowledge 101
As low as:
$13.08
Publisher Identifier:
P-SS
Discount Code:
A
Case Pack:
18
Overview
For students, entrepreneurs, and business enthusiasts, this handy full-color hardback demystifies key marketing concepts with expert insights and infographics for real-world success.
This highly-visual guide covers the key subjects you need to know to understand marketing. Packed with informative diagrams, pull-out features and profiles of successful marketing professionals, the book reveals how marketing needs to be not only creative but also informed by everything from commercial law and corporate finance to the global economy. Perfect for both students and those wishing to know how good, effective marketing can play a part in their own business.
ABOUT THE SERIES: Knowledge 101 brings together highly visual, hardback introductions to many intriguing disciplines, featuring reader-friendly text, spectacular images, and informative diagrams to make the learning experience easier than ever.
This highly-visual guide covers the key subjects you need to know to understand marketing. Packed with informative diagrams, pull-out features and profiles of successful marketing professionals, the book reveals how marketing needs to be not only creative but also informed by everything from commercial law and corporate finance to the global economy. Perfect for both students and those wishing to know how good, effective marketing can play a part in their own business.
ABOUT THE SERIES: Knowledge 101 brings together highly visual, hardback introductions to many intriguing disciplines, featuring reader-friendly text, spectacular images, and informative diagrams to make the learning experience easier than ever.
