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Market-Oriented Disinformation Research (Digital Advertising, Disinformation and Fake News on Social Media)
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$61.99
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Product Details
Author:
Carlos Diaz Ruiz
Format:
Paperback
Pages:
232
Publisher:
Taylor & Francis (June 22, 2026)
Imprint:
Routledge
Release Date:
June 22, 2026
Language:
English
Audience:
College/higher education
ISBN-13:
9781032828558
Weight:
15.25oz
Dimensions:
6.125" x 9.1875"
File:
TAYLORFRANCIS-TayFran_260604043034014-20260604.xml
Folder:
TAYLORFRANCIS
List Price:
$61.99
Country of Origin:
United States
Pub Discount:
30
Series:
Routledge Studies in Marketing
As low as:
$58.89
Publisher Identifier:
P-CRC
Discount Code:
H
Overview
This volume explores the spread of false or misleading information online through the lens of marketing theory and consumer research. The book is a must-read for scholars in journalism, media studies, and political communication, as well as policymakers interested in the democratic governance of social media platforms.
