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Managing the Global Firm (RLE International Business)
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Product Details
Author:
Christopher Bartlett, Yves Doz, Gunnar Hedlund
Format:
Paperback
Pages:
376
Publisher:
Taylor & Francis (March 10, 2014)
Language:
English
ISBN-13:
9780415751933
Weight:
17.625oz
Dimensions:
6.125" x 9.1875"
File:
TAYLORFRANCIS-TayFran_260122055321541-20260122.xml
Folder:
TAYLORFRANCIS
List Price:
$65.99
Series:
Routledge Library Editions: International Business
Case Pack:
55
As low as:
$62.69
Publisher Identifier:
P-CRC
Discount Code:
H
Pub Discount:
30
Audience:
General/trade
Country of Origin:
United States
Imprint:
Routledge
Overview
This volume assesses the situation for multinationals at the beginning of the 1990s, bringing together contributions from academics recognized as world leaders in the field and from practitioners with wide experience in international management. Drawing on perspectives from Europe, the USA and Japan, the contributors outline the shape of the global firm of the future. They focus squarely on the development of the corporation as a whole, rather than on the narrow management of individual foreign subsidiaries, and they also explore the specific implications for areas such as strategic planning systems, financial management, information systems and R & D management.
