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Managing Intellectual Capital in Practice - 9780750679404
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Product Details
Author:
Göran Roos, Stephen Pike, Lisa Fernstrom
Format:
Paperback
Pages:
396
Publisher:
Taylor & Francis (February 20, 2006)
Language:
English
ISBN-13:
9780750679404
ISBN-10:
0750679409
Weight:
25.875oz
Dimensions:
6" x 9"
File:
TAYLORFRANCIS-TayFran_260515045052217-20260515.xml
Folder:
TAYLORFRANCIS
List Price:
$89.99
Case Pack:
30
As low as:
$85.49
Publisher Identifier:
P-CRC
Discount Code:
H
Audience:
Professional and scholarly
Country of Origin:
United States
Pub Discount:
30
Imprint:
Routledge
Overview
This book is the essential guide for managers wishing to implement the benefits of Intellectual Capital thinking in their companies or divisions. It serves as an easily accessible introduction to the subject area for the novice, giving the gist of what it is about and how it has developed, but above all it gives hands-on instructions on how to incorporate intellectual capital thinking in everyday business and how to use the tools provided for the management and measurement of intangible resources.
Throughout the main part of the book, three different cases in separate boxes run in parallel with the body text. These are introduced in chapter 2 and illustrate how the tools are to be used, depending on what type of company wishes to implement these ideas. The three case companies are characterised as a manufacturing company, an R&D organisation and a network company. Smaller case stories about well-known global companies are also interspersed throughout the book.
Throughout the main part of the book, three different cases in separate boxes run in parallel with the body text. These are introduced in chapter 2 and illustrate how the tools are to be used, depending on what type of company wishes to implement these ideas. The three case companies are characterised as a manufacturing company, an R&D organisation and a network company. Smaller case stories about well-known global companies are also interspersed throughout the book.








