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Making Technology Investments Profitable (ROI Road Map from Business Case to Value Realization)
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$49.95
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Product Details
Author:
Jack M. Keen
Format:
Hardcover
Pages:
320
Publisher:
Wiley (April 19, 2011)
Language:
English
Audience:
General/trade
ISBN-13:
9780470194003
Weight:
18.24oz
Case Pack:
14
File:
Wiley-wileyUS_2_1_20260915-20260915.xml
Folder:
Wiley
List Price:
$49.95
As low as:
$47.45
Publisher Identifier:
P-WIL
Discount Code:
D
Dimensions:
6.3" x 9.3" x 1.1"
Pub Discount:
50
Imprint:
Wiley
Country of Origin:
United States
Overview
A guide to getting the crucial business case right?every time
Showing professionals how to calculate the value of typical budgeting and funding requests quickly and easily, Making Technology Investments Profitable, Second Edition applies the "Value Realization" process, using proven strategies that maximize the business payoff from IT projects. Filled with case studies, this innovative book enables managers to confidently quantify, in a matter of minutes, the true business value of funding a desired project.
- New edition explains how to proactively manage the conversion of a business case's value promise to its value realization
- Includes dozens of new case studies on realizing maximum value from IT enabled investments from various industries and around the world
- New checklists and tables
- A dedicated Web site containing additional material, case studies, chat rooms, and blogs on the value-realization process
The Second Edition provides senior executives, project managers, and technical staff with new insights on how to get the crucial business case right, while also explaining how to proactively manage the conversion of the business case's value promise into the value reality of a completed project.
