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Lululemon and the Future of Technical Apparel

List Price: $26.00
SKU:
9781957588360
Quantity:
Minimum Purchase
25 unit(s)
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  • Branding: minimum 50 pieces (add’l costs below)
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Branding Options (v), Availability & Lead Times

  • 1-Color Imprint: $2.00 ea.
  • Promo-Page Insert: $2.50 ea. (full-color printed, single-sided page)
  • Belly-Band Wrap: $2.50 ea. (full-color printed)
  • Set-Up Charge: $45 per decoration
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  • Product Details

    Author:
    Chip Wilson
    Format:
    Hardcover
    Pages:
    448
    Publisher:
    Time is Tight Communications Ltd. (March 4, 2025)
    Language:
    English
    Audience:
    General/trade
    ISBN-13:
    9781957588360
    ISBN-10:
    1957588365
    Weight:
    28oz
    Dimensions:
    6" x 9" x 1.3"
    File:
    Eloquence-SimonSchuster_04022026_P9912986_onix30_Complete-20260402.xml
    Folder:
    Eloquence
    List Price:
    $26.00
    Pub Discount:
    65
    Case Pack:
    16
    As low as:
    $20.02
    Publisher Identifier:
    P-SS
    Discount Code:
    A
    Imprint:
    Time is Tight Communications Ltd.
  • Overview

    The unauthorized story of Lululemon.

    This is a book about ordinary people who took an opportunity to be creative, to be innovative, and to maximize their potential.

    Chip Wilson’s part in this story comes from the learning of thousands of mistakes. He set the culture, business model, quality platform, and people development program and then got out of the way. Lululemon’s exponential growth, culture, and brand strength have few peers, and it is because of those employees who choose to be great.

    This book is also about missed opportunity - five years of missed opportunity. Chip was playing to win while the directors of the company he founded were playing not to lose.