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Lululemon and the Future of Technical Apparel
List Price:
$26.00
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Product Details
Author:
Chip Wilson
Format:
Hardcover
Pages:
448
Publisher:
Time is Tight Communications Ltd. (March 4, 2025)
Language:
English
Audience:
General/trade
ISBN-13:
9781957588360
ISBN-10:
1957588365
Weight:
28oz
Dimensions:
6" x 9" x 1.3"
File:
Eloquence-SimonSchuster_04022026_P9912986_onix30_Complete-20260402.xml
Folder:
Eloquence
List Price:
$26.00
Pub Discount:
65
Case Pack:
16
As low as:
$20.02
Publisher Identifier:
P-SS
Discount Code:
A
Imprint:
Time is Tight Communications Ltd.
Overview
The unauthorized story of Lululemon.
This is a book about ordinary people who took an opportunity to be creative, to be innovative, and to maximize their potential.
Chip Wilson’s part in this story comes from the learning of thousands of mistakes. He set the culture, business model, quality platform, and people development program and then got out of the way. Lululemon’s exponential growth, culture, and brand strength have few peers, and it is because of those employees who choose to be great.
This book is also about missed opportunity - five years of missed opportunity. Chip was playing to win while the directors of the company he founded were playing not to lose.
This is a book about ordinary people who took an opportunity to be creative, to be innovative, and to maximize their potential.
Chip Wilson’s part in this story comes from the learning of thousands of mistakes. He set the culture, business model, quality platform, and people development program and then got out of the way. Lululemon’s exponential growth, culture, and brand strength have few peers, and it is because of those employees who choose to be great.
This book is also about missed opportunity - five years of missed opportunity. Chip was playing to win while the directors of the company he founded were playing not to lose.








